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June 30, 2010

Helping new hires 'hit the ground running'  

Like proud parents welcoming a new daughter-in-law, we warmly, if methodically, welcomed new employees into the fold. New hires acquired a “buddy” who gave them a tour of their new home along with the lowdown on the people and culture.

Tags: Business Insight, Tom Gegax

May 14, 2010

Work the plan  

Jim Pascale was just 27 when we hopped into my car and took off for Iowa. It was our first market outside Minnesota, and I’d just promoted Jim to Iowa regional manager. Speeding out of Minneapolis and down I-35, I asked to see his schedule. Gripping the wheel with one hand, Jim grabbed his planner from the backseat and handed it over. I was a little shocked by what I saw.

Tags: Business Insight, Scheduling, Tom Gegax

Online tire marketing offers your greatest return on investment. More than 16 million consumers used Google to research tires this past February alone.
May 14, 2010

Advertising, past and future  

There are consumers out there who are “in market” for a set of tires today, and there are consumers out there who are “out of market” with no interest in what you have to offer. I remember reading a report from one of the “Big Three” tire manufacturers a few years back that stated the following:

Tags: Business Insight, Internet, Mike Bruce, Selling online

Training in customer relations pays off every day.
April 21, 2010

No excuses!  

There is a strong parallel between making sure your children get a college degree and providing an on-going training program for your employees.

Tags: Business Insight, Customer relations, Paul Chizeck, Training

April 21, 2010

Web site traffic breakdown  

You have worked hard and spent good money getting that online tire shopper to visit your Web site. But what does that Web traffic really look like? And what is your return on investment on that traffic?

Tags: Business Insight, Mike Bruce, Online tire store, Web site

March 16, 2010

Ready, set, goals  

It’s pretty darn hard to get from here to there without a road map. Laying out your goals bridges the gap between who you are today and the person you sketched out in your mission statement. Yet when I ask people all over the country whether they write up their goals each year, barely one in 10 say they have. But that 10% gushes over how spelling out their goals transformed their lives.

Tags: Business Insight, Gegax, Tom Gegax

September 10, 2009

Truth or consequences  

Sure enough, your mission statement is a thing to behold, with the potential to light up the world. But it isn’t the Mona Lisa. You can print it out in fancy fonts, frame it, and hang it. It’s still not a work of art unless it inspires you to embrace the art of working and living ethically.

Tags: Business Insight, Tom Gegax

July 20, 2009

There's no 'I' in 'TEAM'  

In the NBA, when anyone on the basketball team is playing for himself rather than the team as a whole, failure is eminent. In business, when anyone in the company has an “I” mentality, it’s only a matter of time until failure creeps into the organization.

Tags: Business Insight, Mark Eaton, Teamwork

June 17, 2009

Guiding yourself to peak personal performance  

Setting a strong management methodology in motion, day after day, requires discipline, and that requires self-coaching.

Tags: Business Insight, Management, Self-coaching, Tom Gegax

Comments(1)

May 12, 2009

Excavating for golden opportunities  

Hoping to grab a pre-flight bite one night, I scanned the slim choices at an airport concession stand — chili-cheese dogs, chocolate muffins, ice cream sandwiches. Nothing remotely qualified as healthy. I suggested to the kid behind the counter that he urge the owner to add veggie burgers to the menu.

Tags: Business Insight, Employee relations, Gegax, Tom Gegax

In basketball and in business, maximize your attributes, says entrepreneur and retired Utah Jazz player Mark Eaton.
April 20, 2009

Play to your strengths  

At work, how many of you are running around doing everything when there is really only one thing at which you could be great? If you are not doing that one thing, you’re probably not succeeding.

Tags: Business Insight, Eaton, Motivation

Comments(1)

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