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December 20, 2011

Broken records: 2011 SEMA Show wrap-up  

The numbers don’t lie. The 2011 Specialty Equipment Market Association (SEMA) Show was a huge success. A record 132,000 people attended the event, according to the Tire Industry Association (TIA), which sponsored the show’s Global Tire Expo section. There also were 61,000 buyers, also a record and close to 19% higher than last year.

Tags: ASA, CIMS, Cooper, Falken, Hercules, Landsail, Nexen, Nitto, Pirelli, R.L. Polk & Co., Schrader, SEMA Show, SEMA Show 2011, TIA, Vee Rubber

<p>"Sports reach a lot of people, but it also reaches a lot of eyeballs," says Bill Barbera, senior vice president of sales for Van Wagner Sports Group. "And it's global." Barbera has worked with Hankook Tire America Corp. for 10 years.</p>
November 1, 2011

The sports marketing trend  Web-Only Article

Sports marketing is a numbers game. Hits on a webpage ad are more important than hits during a baseball or football game. Impressions and views count for more than outcome.

Tags: Bridgestone, Continental, Cooper, Goodyear, Hankook, Kumho, Maxxis, Sports marketing, Toyo, Yokohama

August 29, 2011

Touring tires: Low rolling luxury  Web-Only Article

Touring tires fit a unique category of consumer tires. While they combine a performance tire’s low-profile handling with a premium tire’s softer ride, they also have all-season capabilities. Because of this, they are often called performance touring tires.

Tags: Bridgestone, Continental, Cooper, Falken Tire Corp., Goodyear Tire & Rubber Co., TBC International, Touring tires

<p>Well-suited for construction applications, the Hankook Dynapro MT has a zigzag shoulder pattern that delivers good off-road traction.</p>
June 28, 2011

Heavy-duty LT tires  

As the cost of raw materials continues to rise, so do tire prices. Companies and individuals who need trucks to conduct business need to save revenue every way possible. One of those ways is by utilizing light trucks in commercial applications.

Tags: Apollo Vredestein, Continental, Cooper, Goodyear, GT Radial, Hankook, Michelin, Nexen, Toyo, Yokohama

<p><span style="font-size: xx-small;"><span lang="EN"> <p align="left"><em>Bridgestone recently tested its Ecopia EP422 against the tire it is replacing, the Turanza EL400. The 2011 Honda Civic fitted with Ecopia EP422s (right) rolled 98 feet longer. The test compared size 195/65R15 tires at 30 psi. The vehicles were in neutral.</em></p> </span></span></p>
May 9, 2011

Low-rollers, high road  Web-Only Article

"It’s the right thing to do, but it’s also good business,” says Bridgestone Americas Inc. spokesman Dan MacDonald. In one sentence, he summed up the “green movement” in the tire industry.

Tags: Bridgestone, Continental, Cooper, GITI, Going green, Goodyear, Hankook, Hercules, Kumho, Michelin, Nexen, Pirelli, Toyo, Vredestein, Yokohama

May 9, 2011

Taking the green initiative  Web-Only Article

We asked tire manufacturers this question: “In addition to eco-friendly tires, does your company employ any other green initiatives in the tire manufacturing process?” Here’s what they had to tell us. They’re doing a lot more than many people may realize.

Tags: Bridgestone, Cooper, Federal, GITI, Going green, Goodyear, Hankook, Kumho, Michelin, Pirelli, Toyo, Yokohama

“Our goal is to bring newer technology into our products,” says Chuck Yurkovich, Cooper’s vice president, global technical (right), with Steve Sawyer, Cooper’s director, brand/product management.
December 17, 2010

No longer a 'fast follower'  

Cooper Tire & Rubber Co. is bringing new tires to market more rapidly than ever in an effort to shed its reputation as a “fast follower,” according to Chuck Yurkovich, Cooper vice president, global technical.

Tags: Cooper, Global Tire Expo, SEMA Show

Falken Tire Corp.’s first premium ultra-high performance tire, the Azenis PT722, will be available in early March.
December 17, 2010

Tires, tires, tires!  

Amidst all of the press conferences and announcements, new tires remained the heart of this year’s Global Tire Expo/Specialty Equipment Market Association Show.

Tags: BKT, Cooper, Falken, Global Tire Expo, Greenball, Hankook, Hercules, Lexani, SEMA Show, Vredestein

Cooper designed the Weather-Master WSC with premium vehicles, like the BMW X3, in mind.
March 17, 2010

Cooper hears voices  

When Cooper Tire & Rubber Co. wanted to find out what its dealers thought about its winter tire offerings last year, it started its “Voice of the Customer” campaign. The dealers didn’t hold back.

Tags: Cooper, Winter Tires

“Pricing is based on what we believe is the value of the product,” says Michelin North America CEO Dick Wilkerson. “Will stress (in the U.S.) market increase the value of the product? I’m not sure of that.”
November 4, 2009

Manufacturers refuse to choose  

Nearly all of the tire manufacturers outside of China were non-committal while the consumer tire import controversy played itself out. Many released statements, but they said little and refused to take sides, even after the final decision was announced.

Tags: Chinese tire imports, Cooper, International Trade Commission, Tarrifs, Toyo

"I think dealers are doing well," says tire industry analyst Saul Ludwig.
August 12, 2009

Mid-year report: 2009 starts poorly for the average tire dealer...  

In five months, 2009 will be history. Can we expect better results in the second half of the year than we experienced in the first half?

Tags: Bridgestone, CMA, Continental Tire, Cooper, Goodyear, Hankook, Michelin, Mid-year report, Saul Ludwig

Phil Nussbaum, president of Amarillo, Texas-based A to Z Tire & Battery Inc. (left) talks with Jim Mayfield, president of Del-Nat Tire Corp. during Del-Nat’s recent dealer meeting. “If you go back 25 years ago, you could go to one manufacturer that made 95% of what you needed,” says Nussbaum. It isn’t that easy today, he notes.
May 12, 2009

What does the future hold for private brands?  Web-Only Article

Goodyear Tire & Rubber Co.’s 2006 decision to discontinue production of certain private brand tires represented a seismic shift for a segment of the market that has traditionally enjoyed a high degree of supplier-customer consistency and predictability.

Tags: ACCC, ATD, Cooper, Flynn's Tire, Goodyear, Hercules, Private brand tires, SURE Tire, TBC Corp.

“Consumers should use low rolling resistance as a tiebreaker when deciding on what to buy,” says The Tire Rack’s Matt Edmonds (pictured with two of the green tires that were displayed at the SEMA Show).
December 17, 2008

Part green, part improvement  

How fast is the green movement making an impact on the automotive aftermarket? If the large number of environmentally friendly products at this year’s SEMA Show is any indication, very quickly indeed.

Tags: 3M, ArvinMeritor, CAFE standards, Cooper, Green Tires, KYB, SEMA, The Tire Rack, Trax, Yokohama

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