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<p>Goodyear delivers all the tires used at each NASCAR race to tracks every week during the race season. The specially designed Goodyear &ldquo;Support Our Troops&rdquo; tires shown above were used at the Daytona International Speedway at the July 3, 2010, Coke Zero 400 race.</p>
November 1, 2011

(Motor) sports marketing  Web-Only Article

Any NASCAR fan knows. What’s the official tire of NASCAR? Goodyear. And it will remain that way at least for the next five years. In October 2011, Goodyear and NASCAR signed an extended agreement for Goodyear to continue as the exclusive tire used in NASCAR’s top three racing series for the next five years.

Tags: Goodyear, Goodyear Tire & Rubber Co., NASCAR, Racing

August 29, 2011

Touring tires: Low rolling luxury  Web-Only Article

Touring tires fit a unique category of consumer tires. While they combine a performance tire’s low-profile handling with a premium tire’s softer ride, they also have all-season capabilities. Because of this, they are often called performance touring tires.

Tags: Bridgestone, Continental, Cooper, Falken Tire Corp., Goodyear Tire & Rubber Co., TBC International, Touring tires

<p>Wingfoot Truck Care Centers, along with Bosselman Boss Truck Shops, are the first two members of Goodyear&rsquo;s new Uni-Maxx Truck Care network.</p>
August 29, 2011

Goodyear launches truck service network  

The Goodyear Tire & Rubber Co. has formed a new on-highway truck service network, Uni-Maxx Truck Care. Wingfoot Commercial Tire Systems LLC, a Goodyear subsidiary, and Boss Truck Shops Inc., a subsidiary of Bosselman Inc., are the network’s first two members, participating through their on-highway Wingfoot Truck Care Centers and Boss Shops locations.

Tags: commercial tire sales, Goodyear, Goodyear Tire & Rubber Co., Truck care

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