"If I had to break it down, I’d say we’re pursuing two key objectives, which is to serve the end user and also serve the dealer,” says Marc Laferriere, vice president of marketing for Michelin Americas Truck Tires, whose Michelin Retread Technologies Inc. (MRTI) arm signed several big retreaders last year.

Tags: Marc Laferriere, Michelin, Retreading

Just when you thought the state of the OTR tire market couldn’t get any worse, you’re right — it probably won’t. In terms of volume, the North American OTR tire segment has reached its lowest point in 10 years, a Bridgestone Americas Tire Operations LLC (BATO) executive told attendees at the 2010 Tire Industry Association OTR Tire Conference, held late February in Tucson, Ariz.

Tags: Bridgestone, Michelin, OTR, Techking, Titan, Yokohama

In five months, 2009 will be history. Can we expect better results in the second half of the year than we experienced in the first half?

Tags: Bridgestone, CMA, Continental Tire, Cooper, Goodyear, Hankook, Michelin, Mid-year report, Saul Ludwig

Despite the current economic climate and supply-and-demand imbalances that have forced various manufacturers to temporarily clip production, Michelin North America Inc. (MNA) remains committed to North American manufacturing, says MNA Chairman and President Dick Wilkerson. (Wilkerson replaced former MNA Chairman and President Jim Micali this past August when Micali retired.)

Tags: Michelin, MNA, Wilkerson