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<p>Is your website optimized for mobile devices? What might display nicely on a larger PC screen often doesn&rsquo;t cut it on a mobile device.</p>
March 14, 2012

Optimizing for the mobile world  

Just when you thought things were settling down on the Internet front, the playing field has changed again. Not long ago all you had to do was to create a website, find a hosting company, make a few changes here and there, and you were “good to go.” Well, times have changed.

Tags: Mobile technology, online marketing, Wayne Croswell

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<p>A good online service bay scheduling system will help you manage your bays better by using your techs&rsquo; time efficiently.</p>
January 25, 2012

Online appointment scheduling  

Do you offer online scheduling for service appointments? Why not? It’s easy, inexpensive, and it gives your customers a convenient way to do business with you. Have you ever heard of the Golden Rule? I am not referring to the one that says, “He who has the gold ... rules.” I mean, “Treat others as you would want to be treated.”

Tags: online marketing, Wayne Croswell

<p><em>Roger McManus, a new contributor to</em> Modern Tire Dealer<em>, writes about new profit center opportunities for tire dealers.</em></p>
May 3, 2011

New tire customers -- for free!  

I always loved the Yellow Pages. Even as a kid in Ohio, I would flip through the back section of the Cincinnati Bell Yellow Pages book and just wonder about how many different things people do with their lives.

Tags: online marketing, Roger McManus

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