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<p><em>Modern Tire Dealer</em> Publisher Greg Smith moderates the OTR tire manufacturers&rsquo; panel discussion with (L to R): Mike Baggett, Yokohama; Paul Hawkins, Titan; Roger Lucas, Michelin; Shawn Rasey, Bridgestone; and James Wang, Techking. (Photo by Peter Kuhn, CREATIVE VISUALS, www.pkcvmedia.com.)</p>
April 24, 2012

OTR industry: A positive outlook  

The Tire Industry Association’s 57th annual Off-The Road (OTR) Tire Conference set an attendance record of 495 dealers, retreaders and suppliers. The conference took place Feb 15-18, 2012, in Rancho Mirage, Calif.

Tags: Bridgestone, Michelin, Morry Taylor, Off-road tires, OTR tires, RMA, Rubber Manufacturers Association, Techking, TIA, Tire Industry Association, Titan, Yokohama

<p>Bob Bissler, Senior Editor, MTD</p>
March 14, 2012

Get put to the test  

Before anyone can perform tire service, they must be trained in a myriad of techniques and procedures from identifying lifting points and raising vehicles to evaluating and repairing damaged tires.

Tags: Automotive Tire Service, Bob Bissler, Certification, Editorial, TIA, Tire Industry Association, Training

<p>For the next year, TIA President Larry Brandt will place an emphasis on education and training. &ldquo;Without trained employees, you cannot survive in the automotive service industry today.&rdquo;</p>
November 1, 2011

Larry Brandt: TIA must grow  

Larry Brandt is a man who believes in education. As a college student, Brandt unloaded tires at a Minnesota warehouse on his summer break. He broke into the tire business full time in 1979 as a wholesale tire and antifreeze broker. In 1985 he merged that company with Tires Plus and he became the vice president of wholesale for the five-store company.

Tags: Larry Brandt, TIA, Tire Industry Association

What are the president’s duties at Community Tire? “Sales, planning, equipment, it’s everything,” says Berra (pictured at Reifen 2008 in Essen, Germany).
November 2, 2010

Exclusive interview with: Mike Berra Jr.  

Mike Berra Jr., 41, has been involved in the tire retreading and repair business all his life. His late grandfather, also name Michael, started Community Tire Co. Inc. in St. Louis, Mo., in 1935.

Tags: Mike Berra Jr., TIA, Tire Industry Association

August 16, 2010

Full-speed ahead for Global Tire Expo  

What’s learned in Vegas won’t stay in Vegas. The Tire Industry Association (TIA) is offering educational sessions packed with take-home, practical advice at the first-ever Global Tire Expo - Powered by TIA. The expo will be held Nov. 2-5 in Las Vegas, Nev., as part of the 2010 Specialty Equipment Market Association (SEMA) Show.

Tags: Global Tire Expo, SEMA Show, TIA, Tire Industry Association

MTD recently spoke with TIA's Roy Littlefield (left) and Dan Beach.
December 17, 2008

10 minutes with...  

Modern Tire Dealer recently sat down with Tire Industry Association (TIA) Executive Vice President Roy Littlefield and new TIA President Dan Beach to discuss several issues that are important to tire dealers.

Tags: Littlefield, TIA, Tire Industry Association

November 1, 2008

Beach open  

Dan Beach, the incoming president of the Tire Industry Association (TIA), knows retail. During his 40-year career in the tire industry, Beach ran retail operations for one of the world’s largest tire manufacturers, operated his own chain of stores and until the end of 2008 will continue to serve as CEO and president of the Tire Alliance Groupe (TAG), a buying group comprised of large regional tire dealerships that encompass more than 1,400 retail outlets throughout the United States.

Tags: Beach, TIA, Tire Industry Association

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