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April 19, 2012

At look at: Performance Plus Tire & Automotive  

There has always been a segment of the tire buying public that has upgraded to performance tires and wheels. But now the OEMs have gotten in on the performance act, and many consumers need performance tires to replace the ones that came as original equipment.

Tags: Hank Feldman, Performance Plus Tire & Automotive, Performance Tires, UHP tires

<p>This Jeep features a six-inch lift kit and 37-inch tires. &ldquo;Off-road plus-sizing is bigger than high performance ever was,&rdquo; says Jason Williams, executive vice president of Jack Williams Tire Co.</p>
April 19, 2012

Is plus-sizing on life support, or worse?  

At the height of the tuner craze, plus-sizing was, well, crazy. Never mind the Honda Civics, the original car of preference; owners of Cadillac Escalades fitted with 265/70R17s might go Plus-Five to 275/45R22s.

Tags: High performance tires, Plus-sizing, UHP tires, ultra-high performance tires

<p>Our shopper ended up choosing the least expensive &ldquo;max performance summer tire&rdquo; on his list for his 2004 BMW M3.</p>
February 28, 2012

Your customer, the next generation  

How does your average Internet shopper shop for ultra-high performance tires? To find out, we asked someone who seemed to fit that description how he bought tires for his 2004 BMW M3.

Tags: Performance Tires, UHP tires, ultra-high performance tires

November 1, 2011

Hot wheels, cool tires  

There are two kinds of people who buy high-performance wheels and tires. One is looking to improve the appearance of their vehicle, or to customize it so they can stand out in a crowd. The other is doing something that will enhance the performance of the vehicle.

Tags: Custom wheels, High performance tires, UHP tires, ultra-high performance tires, Wheels

The new Cooper Zeon RS3-S was previewed at both the 2010 SEMA Show in Las Vegas and the recent 2011 K&M Tire Expo in Red Wing, Minn. It is a max performance summer tire (pictured: size 235/50R18 97W).
February 15, 2011

From cosmetic to tuner to... UHP?!  Web-Only Article

The top five UHP sizes don’t even fit sports cars. They fit sedans.” That telling comment from Rick Brennan, vice president of marketing for Kumho Tire U.S.A. Inc., speaks volumes about the evolution of the ultra-high performance tire segment of the market.

Tags: Rick Brennan, UHP tires

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