Editor
Bob Ulrich was named Modern Tire Dealer editor in August 2000. He joined the magazine in 1985 as assistant editor, and has been responsible for gathering statistical information for MTD's "Facts Issue" since 1993. He has won numerous awards for editorial and feature writing, including five gold medals from the International Automotive Media Association. Bob earned a B.A. in English literature from Ohio Northern University and has a law degree from the University of Akron.
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Before too long, all tires will be rated on their fuel efficiency in some way. Why not embrace the marketing opportunities?
Author: Bob Ulrich | Posted @ Wednesday, April 28, 2010 6:12 PM | » Comments(0)
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