Editor
Bob Ulrich was named Modern Tire Dealer editor in August 2000. He joined the magazine in 1985 as assistant editor, and has been responsible for gathering statistical information for MTD's "Facts Issue" since 1993. He has won numerous awards for editorial and feature writing, including five gold medals from the International Automotive Media Association. Bob earned a B.A. in English literature from Ohio Northern University and has a law degree from the University of Akron.
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Wow. We all knew that tire pricing rose significantly in 2011. Not all of it stuck at the passenger tire level, but prices rose well into the double digits for all segments.
Author: Bob Ulrich | Posted @ Monday, January 9, 2012 6:13 AM | » Comments(0)
If you want to really convince your customers of the importance of tires, have them watch "Ice Road Truckers" on the History Channel.
Author: Bob Ulrich | Posted @ Saturday, June 4, 2011 1:37 PM | » Comments(3)
Modern Tire Dealer's sister publication, Automotive Fleet, addressed the state of the domestic commercial fleet market in its April 2011 issue.
Author: Bob Ulrich | Posted @ Thursday, May 5, 2011 1:18 PM | » Comments(0)
Jeff Slater has been a truck driver for 22 years. In high school, he worked at his father's truck tire dealership.
Author: Bob Ulrich | Posted @ Thursday, December 16, 2010 6:28 AM | » Comments(0)
In my 25 years at Modern Tire Dealer, I have never interacted with a more eclectic group of tire dealers and their wives than I did on our recent trip to Shanghai, China.
Author: Bob Ulrich | Posted @ Sunday, June 20, 2010 9:04 AM | » Comments(1)
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