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<p>This is a screen shot of the Hankook Empowerment Training Program Broadline Training module.</p>
April 24, 2012

Hankook wants to empower its dealers

As part of its ongoing efforts to provide its dealer partners with up-to-date product information and education, Hankook Tire America Corp. has updated its Empowerment Online Training Program.

Tags: Hankook Dynapro, Hankook Ventus, Henry Kopacz, Training, Winter tires

April 5, 2012

Hankook aims for 'high-level racing' in U.S.

Hankook Tire America Corp. will continue to focus on Formula Drift, Global Time Attack and the Pikes Peak Hill Climb as part of its motorsports activity in 2012. In addition, the company will return to off-road racing and the 25 Hours of Thunderhill race.

Tags: Hankook Ventus, Motorsports, Paul Jho

March 27, 2012

Hankook continues baseball-themed promotions

Hankook Tire America Corp. will launch its spring "Great Catch" mail-in rebate and car giveaway promotion at the same time the "boys of summer" get ready to take the field at baseball stadiums across the country,

Tags: Soo Il Lee, Sports Marketing, UHP tires

<p>Pictured at the Mid-America Trucking Show are, from left to right: Andrew Zeisser, vice president, Hankook Tire North American OE; Daniel Grimes, director procurement chassis, Daimler Trucks North America; Dr. Holger Steindorf, global head of procurement, Daimler Trucks and Buses; Soo Il Lee, president, Hankook Tire America; Carsten Kirchholtes, general manager, procurement, Daimler Trucks North America; and Byungil Woo, vice president, Hankook Tire Global OE Division.</p>
March 24, 2012

Hankook wins OE contract for Freightliners

Hankook Tire Co. Ltd. has been selected as an original equipment tire manufacturer by Daimler Trucks North America LLC. The annoucement was made at the 2012 Mid-America Trucking Show in Louisville, Ky.

Tags: Freightliner, Mid-America Trucking Show, OE, Soo Il Lee, Truck tires

March 9, 2012

'Consumer Reports' likes Michelin and...

Choosing the "top" tires in any category is not easy. There are too many variables to consider, and an apples-to-apples comparison is not always possible.

Tags: "Consumer Reports", Continental EcoPlus, Cooper Discoverer, Michelin Pilot, Nokian Hakkapeliitta, Pirelli P Zero

<p>Hankook's Dynapro HT premium highway all-season SUV/light truck tire has received a <em>Consumers Digest&rsquo;s</em> Best Buy rating.</p>
January 27, 2012

Hankook Dynapro HT receives 'Best Buy' rating

Hankook Tire America Corp. reports its Dynapro HT premium highway all-season SUV/light truck tire has received a Consumers Digest’s Best Buy rating in the magazine’s February issue. The tire received the rating in the All-Season SUV/Truck Tires Midrange category.

Tags: all-season tire, Hankook, light truck tire, SUV tire Dynapro HT

January 11, 2012

Hankook eco-friendly tire earns high rating

Hankook Tire America Corp. reports the company’s enfren eco eco-friendly all-season performance tire has received the highest rating certified by the Korea Energy Management Corp. (KEMCO) for Energy Efficiency Grade for Tires (based on its rolling resistance) — the first-ever achievement for any tire in Korea.

Tags: . eco-friendly, enfren eco, Going green, Hankook

January 11, 2012

Korea and Japan honor Hankook's enfren eco

Hankook Tire Co.'s enfren eco has received the highest rating certified by the Korea Energy Management Corporation (KEMCO) for Energy Efficiency Grade for Tires (based on its rolling resistance). The company says this is a first-ever achievement for any tire in Korea.

Tags: All-Season Tires, Green, Hankook enfren eco, Low rolling resistance, Soo Il Lee

<p>&ldquo;Our continued strong growth in the U.S. market is driven by our investment in R&amp;D, industry leading product lines and technology, and the support of our dedicated customers,&rdquo; says Soo Il Lee, president of Hankook Tire America.</p>
December 16, 2011

Hankook breaks the $1 billion mark in the U.S.

Hankook Tire America Corp. already has reached $1 billion in U.S. sales in 2011, 18 days before the end of the year. That is a record for the 30-year-old company.

Tags: 2010 SEMA Show, Green, Hankook financials, OE, SmartWay, Soo Il Lee, Sports Marketing

December 14, 2011

Hankook and Goodyear announce OE pacts

Two original equipment contracts were recently announced. One involves a broad line tire. The other showcases an ultra-high performance tire.

Tags: Goodyear Eagle, OE tires, Soo Il Lee

November 1, 2011

SEMA Show, Day One: Hankook launches enfron eco

Hankook Tire America Corp. launched its new enfren eco, eco-friendly all-season performance tire today (Nov. 1, 2011) during a press conference at the 2011 Specialty Equipment Market Association (SEMA) Show in Las Vegas, Nev.

Tags: eco-friendly tires, Going green, Hankook

<p>The Discoverer A/T3 was described as &ldquo;best overall, with long tread life.&rdquo;</p>
October 31, 2011

'Consumer Reports' rates Cooper tire No. 1

When “Consumer Reports” first started rating all-terrain SUV and pickup tires in 2008, Cooper Tire & Rubber Co.’s entry was listed as the ninth best tire. Three years later, the company has the number one-ranked tire.

Tags: 2011 SEMA Show, Chuck Yurkovich, Consumer Reports, Cooper Discoverer, Global Tire Expo

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