The numbers don’t lie. The 2011 Specialty Equipment Market Association (SEMA) Show was a huge success. A record 132,000 people attended the event, according to the Tire Industry Association (TIA), which sponsored the show’s Global Tire Expo section. There also were 61,000 buyers, also a record and close to 19% higher than last year.

Tags: ASA, CIMS, Cooper, Falken, Hercules, Landsail, Nexen, Nitto, Pirelli, R.L. Polk & Co., Schrader, SEMA Show, SEMA Show 2011, TIA, Vee Rubber

The market now has a universal, one-size-fits-all tire pressure sensor, says Carl Wacker, global vice president of sales and marketing for Schrader International.

Tags: Global Tire Expo, Schrader, SEMA Show, TPMS

What’s learned in Vegas won’t stay in Vegas. The Tire Industry Association (TIA) is offering educational sessions packed with take-home, practical advice at the first-ever Global Tire Expo - Powered by TIA. The expo will be held Nov. 2-5 in Las Vegas, Nev., as part of the 2010 Specialty Equipment Market Association (SEMA) Show.

Tags: Global Tire Expo, SEMA Show, TIA, Tire Industry Association