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October 25, 2010

Cooper inks deal with bull riding star

Cooper Tire & Rubber Co. has announced a new partnership with Professional Bull Riders personality Flint Rasmussen.

Cooper is the official tire of the Professional Bull Riders organization.

"Flint is truly a fan favorite at events, breaking tension between the seriousness of bull riding and providing personal crowd interaction," says Chris Pantani, Cooper's director of motorsport and business development.

 

Related Topics: Cooper Tire & Rubber Co.

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