Hankook president addresses supply, growth concerns

Lee then said, "but all of these things are nothing new and something we can endure by doing business in smart and effective ways."

Lee finished his remarks at the meeting by emphasizing Hankook's core business culture, "relationship and continuity."

"As you know, the tire business is not a short-term lucrative business like the high-tech electronics or fashion industries. This business can only be successful by making long-term continuous efforts and giving steady and consistent satisfaction to all our partners.

I believe that the pursuit of a short-lived, quick profit cannot succeed in our line of business."

Lee also noted, "actions speak louder than words...even though there is still a long way for us to reach the level of a top tier tire company, we will do our utmost efforts to get there, making you, our esteemed partners, successful with us."

For more information on the meeting, click on "Hankook announces associate dealer program."

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