The Twitter hashtag for the new ExtremeContact Sport is #track2street. Continental Tire the Americas LLC means that literally.
New tire lines, increased marketing efforts and sales support for dealers, plus a “doubling down” on its consumer focus were the major highlights from the Bridgestone Consumer Tire Business Meeting held last month in Los Angeles. Roughly 200 dealers were in attendance.
Hankook Tire Co. Ltd. wants its new research and development center to make a statement. The 1-million-square-foot structure in Daejeon, Korea, a city known as “Asia’s Silicon Valley,” is an impressive sight. The building was designed by the same architect who created Apple’s world headquarters, and the stark white floors and walls of windows give the space a modern, Apple-ish look.
Improved tire wear and better fuel efficiency are the benefits of a properly aligned commercial truck. Yet many operators neglect alignments, according to major tire equipment manufacturers who estimate that up to 70% of commercial vehicles need the service.
Corn and soybean farmers near Twin Valley Tire Inc. in Milbank, S.D., have had a good year. The rain fell at the right time, and farmers harvested record yields of the region’s biggest crops. “Most said it was the best they’d ever seen,” says Jamie LaRoche, part-owner of the tire dealership with Brendan Van Sambeek.
As I write this article, America is deciding on its next president after what I’m sure everyone agrees has been a long period of campaigning and arguments. In Europe as well there has been a recent period of debated uncertainty as it is now almost six months since the UK population decided by an extremely narrow 52% to 48% majority to leave the European Union.
On a busy street in Elkhart, Ind., sits a neat and tidy tire and automotive service shop known as Carter Tire Sales & Service. The waiting room is an attractive mix of comfortable chairs, fresh popcorn and hot coffee. Inspirational sayings decorate the walls.
You can buy advertising, but you can’t buy trust. I’m an outgoing person. I like to engage people in a wide variety of ways, mostly individually or in smaller groups because I like understanding what people are really saying. I take responsibility seriously. I often feel the weight and responsibility that is inherent in certain situations.
The consumer world may be obsessed with virtual reality games and experiences, but in the automotive field, Bosch Automotive Service Solutions is finding a place for augmented reality technology to help technicians work faster and explain repairs more easily to consumers. This isn’t a far-off dream for sci-fi fans. At the 2016 Automotive Aftermarket Parts Expo (AAPEX), Bosch said it expects to bring the futuristic technology to the aftermarket in 2017.
When it comes to trade shows, the SEMA Show and AAPEX are considered by many to be the center of the tire and automotive universe.
When I suggested Modern Tire Dealer unveil On the Rise, our list of young industry leaders, at the biggest industry event of the year, I expected a few eager participants to respond. I knew the leaders were out there, and I thought I’d meet one or two in Las Vegas.
Nearly 70,000 buyers from more than 100 countries traveled to Las Vegas to see if their suppliers or potential trading partners had new tires and other products that would astound and amaze them, like the neon lights on the Strip. And they weren’t disappointed.
Mud-terrain tires were among the hot products at the 2016 Specialty Equipment Market Association (SEMA) Show, along with industry experts eager to answer all-important questions like how to sell more tires.