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Dedicated winter wiper blades are a good idea for your customers who live in areas where salt is
November 7, 2014

9 common consumer misperceptions regarding winter car care  

”You don’t know what you don’t know” can certainly apply to how too many consumers approach the winter driving season and car maintenance.

Tags: Batteries, Brakes, Exhaust Systems, Mike Mavrigian, Windshield Wipers, Winter car care

Ultra-high performance tire sales: Still growing year by year
November 7, 2014

Ultra-high performance tire sales: Still growing year by year  

Neither snow, nor rain, nor tariffs, nor gloom of a recession will keep UHP tire shipments from increasing. It’s not exactly the Postman’s Creed, but it does indicate how strong the replacement ultra-high performance tire segment has been in the United States, particularly in the last five years.

Tags: Bob Ulrich, UHP tires, Ultra-high performance tires

Tire Profiles’ permanent TreadSpec units for measuring tread depth (pictured) are better
November 7, 2014

Laser measurement software helps sell tires and alignments  

Tire Profiles Inc. of Chicago, Ill., has made its TreadSpec technology for measuring tire wear and checking alignments fully portable. The company is introducing its innovation, called the Groove Glove, at the 2014 Specialty Equipment Market Association (SEMA) Show.

Tags: Ann Neal, Tire Profiles Inc., TreadSpec

The Terra Grappler G2 is the second generation of the Terra Grappler introduced 13 years ago and the
November 10, 2014

Nitto adds two tires to the Grappler line  

The Terra Grappler G2 and the Exo Grappler AWT bring a tread wear warranty and severe snow service certification to the Grappler line of all-terrain tires from Nitto Tire USA Inc.

Tags: All-Terrain Tires, Exo Grappler AWT, Mud-terrain tires, Nitto Tire U.S.A. Inc., Terra Grappler G2

Too much overreacting
November 7, 2014

Too much overreacting  

As a general rule, I don’t like overreaction. Whether it is in response to a seemingly terse email or the potential outbreak of a life-threatening disease, at the very least it can lead to emotional turmoil.

Tags: Bob Ulrich, Bob Ulrich editorial

“The Thailand plant is going to be a platform for Linglong to step onto the global
November 10, 2014

Shandong Linglong Tire update  

At 42, Feng Wang is one of the youngest CEOs in the tire industry. But his rise to the top at Shandong Linglong Tire Co. Ltd., one of China’s largest tire manufacturers, didn’t happen overnight.

Tags: Feng Wang, Shandong Linglong Tire Co. Ltd.

Figure 1: Removing the tire from the wheel (1 of 2).
November 10, 2014

Honda Fit 2008-2013 TPMS service  

When a tire pressure sensor or control unit is replaced on a 2008-2013 Honda Fit, or a known good wheel is substituted, the ID(s) of all four tires’ sensors must be memorized by the TPMS control unit. After memorizing the sensor ID(s) or doing a tire rotation, the mounting location of sensors 1, 2, 3 and 4 must be determined. See Reset procedures.

Tags: Honda Fit, Tire pressure monitoring systems, TPMS

People and process: My father. Myself. My son
November 7, 2014

People and process: My father. Myself. My son  

I’ve written more than 50 articles for Modern Tire Dealer. What an experience it’s been working with the team at MTD and receiving many encouraging notes and emails from the industry.

Tags: Counter intelligence, sales and marketing, Wayne Williams

Financial checks and balances
November 7, 2014

Financial checks and balances  

So, you own your own business and things are going pretty well. The economy is trending upward and sales are starting to normalize, even gaining some momentum after a long and painful economic recovery. You are even considering expanding to a new location, increasing inventory or adding new bays. But what if you don’t have the cash to expand? Can you get a loan?

Tags: Balance sheet, Financial checks, Norm Gaither, Twenty Group

CJ’s follows manufacturers’ cooling system guidelines regarding flushes and replacement.
November 7, 2014

Preparing your customers for winter  

Customers know they need proper tires to navigate through the brutal conditions of the winter that is to come, but the need for other winter car care services might be less apparent to them. Independent tire dealers should be ready to approach their customers with solutions to potential winter driving problems such as impaired visibility and fluid replacement. They also need to prepare their employees to deal with this busy time of year.

Tags: AB Tire, CJ's Tire & Auto, Dunn Tire LLC, Melissa DeWater, Winter car care

Ziegler Tire s new location. In total, the company is 10% retail and auto service business, 75%
November 7, 2014

Ziegler Tire: Building business  Cover Story

Oliver Ziegler opened Ziegler Tire & Supply Co. in 1919. Today, the Massillon, Ohio-based company is run by Bill Ziegler, 66, a second-generation Ziegler. It has 24 stores in three states — eight retail, 16 commercial/retail — two wholesale outlets and two retread plants. Annual sales top $120 million.

Tags: Bill Ziegler, Building a store, Harold Ziegler, Joe Gensor, Lori L. Mavrigian, New store, Oliver Ziegler, Ziegler Tire & Supply Co.

Volume trends remained positive for eighth consecutive month
November 7, 2014

Volume trends remained positive for eighth consecutive month  

According to the results of our survey, demand for replacement tires remained somewhat encouraging in September. Indeed, from a volume standpoint the dealers reported that they sold 1.2% more tires last month on a year-over-year basis, following a 0.1% increase in August and a 0.4% increase in July.

Tags: Nick Mitchell, Your Marketplace

Freda Pratt-Boyer, the new president of the Tire Industry Association, has worked in all aspects of
November 7, 2014

Who speaks for dealers in Washington?  

Freda Pratt-Boyer was just out of high school in 1972 and working at a hospital when a friend suggested she apply at Potosi, Mo.-based Purcell Tire & Rubber Co. Her first job in the tire business was computer input clerk.

Tags: 2014 SEMA Show, Freda Pratt-Boyer, SEMA, SEMA Show, TIA, Tire Industry Association

The GT Radial Adventuro AT3 is Giti Tire’s newest light truck radial offering. It features an
November 10, 2014

Expect more P-metric light truck tires for CUVs  

In our October issue, we outlined the state of the P-metric light truck tire market in plenty of detail. Executives from 13 tire manufacturers provided their insights into a market segment that, by nearly all accounts, is growing.

Tags: Atturo Tire Corp., Bridgestone Americas Tire Operations, Continental Tire the Americas LLC, Falken Tire Corp., Giti Tire USA, Goodyear Tire & Rubber Co., Hankook Tire America Corp., Hercules Tire & Rubber Co., Kumho Tire U.S.A. Inc., LT Tires, Pirelli Tire North America, P-metric tires, TBC Wholesale, Toyo Tire U.S.A. Corp., Yokohama Tire Corp.

Crumb rubber from recycled Timberland tires will be used in the manufacture of Timberland footwear.
November 10, 2014

Tires as a lifestyle choice  

Buying tires has never been a lifestyle purchase for the American consumer. G.S. Sareen hopes to change that.

Tags: John Soule, Omni United, Timberland

Hankook Tire America Ltd. broke ground on its tire plant in Clarksville, Tenn.
November 10, 2014

Hankook breaks ground on new plant in Tennessee  

Tire dealers will be able to sell American-made Hankook passenger and light truck tires beginning in 2016. That is when the first phase of Hankook Tire America Corp.’s tire plant in Clarksville, Tenn., will be completed.

Tags: Clarksville, Hankook Tire America Corp., Tire plant

Employees are the face of your company. Keeping them happy will translate into happy customers. Set
November 7, 2014

Happy employees mean happy customers  

Because excellent sales experiences and high satisfaction levels are the basis for customer retention, it makes sense to hire, train and retain outstanding employees who deliver on your promises.

Tags: Business insight, Richard Morgan, Training

A worrying disinterest in tire brands
November 10, 2014

A worrying disinterest in tire brands  

It is generally considered that when someone buys something they have chosen as their preferred brand, it would be reasonable to assume they know what they have purchased.

Tags: European Notebook, John Stone, Tire brands, Tire pricing

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