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Bridgestone officials launched the company’s Large and Narrow concept tire to members of the
April 23, 2013

An electric future for tires in Europe  

In the past couple of months I have attended several tire and automotive shows in Europe which has given me a good insight into what is happening at the moment. It would be fair to say that there are a number of producers currently embarking on exciting developments for the future.

Tags: Bridgestone Corp., Going green, Goodyear Tire & Rubber Co., John Stone

Dennis and Noreen Houska of Houska Automotive in Fort Collins, Colo., received the “Put More
March 21, 2013

‘Stratego,’ not ‘Whac-A-Mole’  

"You’ll hear and see many of the same things you’ve heard from us before,” said Steve McClellan, president of Goodyear Tire & Rubber Co.’s North American Tire business segment. “We believe we are more aligned than we’ve ever been.”

Tags: Goodyear Eagle, Goodyear Tire & Rubber Co., Rich Kramer

OTR tires: demand in 2012; a flat 2013?
February 14, 2013

OTR tires: demand in 2012; a flat 2013?  

For OTR tire makers, 2012 was a decent year. Will 2013 be a repeat?

Tags: Goodyear Tire & Rubber Co., Mining Tires, OTR tires, Yokohama Tire Corp.

Direct support from your UHP tire suppliers
February 13, 2013

Direct support from your UHP tire suppliers  Cover Story

Knowing the multifaceted nature of the modern UHP tire consumer, how do you sell tires to them? Especially since consumer spending is expected to remain flat in 2013.

Tags: Cooper Tire & Rubber Co., Goodyear Tire & Rubber Co., Hankook Tire America Corp., Hercules Tire & Rubber Co., Kumho Tire U.S.A. Inc., Michelin North America Inc., Nexen Tire America Inc., Pirelli Tire North America, Toyo Tire U.S.A. Corp., UHP tires, ultra-high performance tires, Yokohama Tire Corp.

Enthusiasts versus accidental UHP tire buyers
February 13, 2013

Enthusiasts versus accidental UHP tire buyers  Cover Story

Is today’s UHP tire consumer a sports-minded enthusiast who wants the most road performance? Or is this consumer someone who purchased a vehicle for looks and utility, and it happened to come equipped with UHP tires?

Tags: Cooper Tire & Rubber Co., Goodyear Tire & Rubber Co., Hankook Tire America Corp., Hercules Tire & Rubber Co., Kumho Tire U.S.A. Inc., Michelin North America Inc., Nexen Tire America Inc., Pirelli Tire North America, Toyo Tire U.S.A. Corp., UHP tires, ultra-high performance tires, Yokohama Tire Corp.

The Advan Sport is OE on the Nissan 370Z.
November 7, 2012

UHP tires: Tire manufacturers wave the flagship  Cover Story

Domestic tire manufacturers may not like producing low-cost radials anymore, but they love competing in the ultra-high performance tire market. The same can be said of tire marketers representing foreign tire makers, who know a profitable segment when they see it.

Tags: All-season tires, Apollo Tyres, Bridgestone Americas Tire Operations, Continental Tire the Americas LLC, Falken Tire, GITI Tire (USA) Ltd., Goodyear Tire & Rubber Co., Hankook Tire America Corp., Kumho Tire U.S.A. Inc., Michelin North America Inc., Nexen Tire, Pirelli Tire, Sentaida International, Toyo Tire U.S.A. Corp., UHP tires, Yokohama Tire Corp.

Goodyear delivers all the tires used at each NASCAR race to tracks every week during the race
November 1, 2011

(Motor) sports marketing  Cover Story

Any NASCAR fan knows. What’s the official tire of NASCAR? Goodyear. And it will remain that way at least for the next five years. In October 2011, Goodyear and NASCAR signed an extended agreement for Goodyear to continue as the exclusive tire used in NASCAR’s top three racing series for the next five years.

Tags: Goodyear, Goodyear Tire & Rubber Co., NASCAR, Racing

Touring tires: Low rolling luxury
August 29, 2011

Touring tires: Low rolling luxury  Cover Story

Touring tires fit a unique category of consumer tires. While they combine a performance tire’s low-profile handling with a premium tire’s softer ride, they also have all-season capabilities. Because of this, they are often called performance touring tires.

Tags: Bridgestone, Continental, Cooper, Falken Tire Corp., Goodyear Tire & Rubber Co., TBC International, Touring tires

Wingfoot Truck Care Centers, along with Bosselman Boss Truck Shops, are the first two members of
August 29, 2011

Goodyear launches truck service network  

The Goodyear Tire & Rubber Co. has formed a new on-highway truck service network, Uni-Maxx Truck Care. Wingfoot Commercial Tire Systems LLC, a Goodyear subsidiary, and Boss Truck Shops Inc., a subsidiary of Bosselman Inc., are the network’s first two members, participating through their on-highway Wingfoot Truck Care Centers and Boss Shops locations.

Tags: commercial tire sales, Goodyear, Goodyear Tire & Rubber Co., Truck care

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