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European Notebook

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Tire training: big business in Europe
June 30, 2015

Tire training: big business in Europe  

The diverse concept of business training has always been a particular point of interest for me. During my 23-year career within the international tire industry as a news journalist, editor and business media consultant I have witnessed the continual progressive growth of training facilities and techniques develop throughout Europe.

Tags: European Notebook, John Stone, Training

Spare tire revolt in Europe is gathering momentum
June 2, 2015

Spare tire revolt in Europe is gathering momentum  

Even though the European tire industry continues to be buoyant in terms of sales in both original equipment and the aftermarket sector, there are clouds on the horizon which could well lead to a violent storm.

Tags: European Notebook, John Stone, Spare tires, Tire sealants

The BH03 was one of two futuristic tire concepts from Goodyear on display at the Geneva Motor Show.
April 14, 2015

An insight into tomorrow’s tires  

It has certainly been a period of “show time” in Europe in the past couple of months with the internationally prestigious Geneva Motor Show in Switzerland, following February’s Tire Technology Expo in Germany (which I reported on in the March edition of MTD).

Tags: Apollo Vredestein, Bridgestone Corp., Continental AG, European Notebook, Future of Tire Technology, Geneva Motor Show, Goodyear Tire & Rubber Co., John Stone, Pirelli & Cie SpA, Trade show, Yokohama Tire Corp.

The Tire Technology Expo held in Cologne, Germany, last month was a constant hive of activity.
April 3, 2015

Record-breaking Tire Technology Expo held in Germany  

Europeans consider the Tire Technology Expo held in Cologne, Germany, every February one of the world’s most prestigious events in the tire and rubber industries. This year’s show was no exception.

Tags: European Notebook, John Stone, Tire Technology Expo, Trade show

These tires are made for walking!
February 13, 2015

These tires are made for walking!  

In my January column, I wrote that Singapore-based tire producer Omni United (S) Pte. Ltd. had “broken new ground” in the tire industry by launching its Timberland tire range in a unique association with a designer label — Timberland Footwear. I have been surprised by the speed in which this new innovative development has caught the attention and imagination of many people in the industry, especially here in Europe.

Tags: European Notebook, John Stone, Omni United, Part-worn tires, Timberland

Optimism and designer innovation for 2015
February 4, 2015

Optimism and designer innovation for 2015  

As we start a new year in the European tire market, the main question is, “What is going to happen in the next 12 months in this unpredictable but never dull business of ours?” Well, before I look ahead, I want to look back at what has happened in the last 12 months which will give me a fair prospectus for the future.

Tags: European Notebook, John Stone, Omni United USA Inc., Timberland, Tweel

Brityrex addresses ‘part-worn’ tires and tire labeling
December 16, 2014

Brityrex addresses ‘part-worn’ tires and tire labeling  

I recently attended the three-day Brityrex Show in the UK, and this biannual event featured for the very first time a special seminar entitled TyreTalk that incorporated a series of speakers from various aspects of the tire industry.

Tags: Brityrex show, European Notebook, European tire labeling, John Stone, Part-worn tires

A worrying disinterest in tire brands
November 10, 2014

A worrying disinterest in tire brands  

It is generally considered that when someone buys something they have chosen as their preferred brand, it would be reasonable to assume they know what they have purchased.

Tags: European Notebook, John Stone, Tire brands, Tire pricing

Green tire technology
October 22, 2014

Green tire technology  

When tire labeling legislation came into force around two years ago in Europe, it was viewed by many people in the industry as a signal to move forward and make future tires as “green” and fuel efficient as possible.

Tags: European Notebook, Green tires, John Stone

Digital advertising — the way forward in Europe?
October 7, 2014

Digital advertising — the way forward in Europe?  

As we all know, the main concept of a successful tire company — whether it be a manufacturer, wholesaler/distributor or retailer — is to sell as many tires as possible. This is ever more true in Europe where the competition is particularly fierce.

Tags: Digital advertising, European Notebook, John Stone

A new era for UK tire shows
August 21, 2014

A new era for UK tire shows  

With Europe’s “exhibition season” truly in full swing following the highly successful Reifen 2014 Show in Germany, Automechanika Frankfurt is on the horizon and it will be another very busy few months for all tire businesses in Europe.

Tags: Brityrex, European Notebook, John Stone, SEMA Show, Trade shows

Wacky wheels are the future
July 31, 2014

Wacky wheels are the future  

As the tire market throughout Europe appears to get even busier and definitely more competitive, it is easy to sometimes forget that without one other vital product there would be no tires... at all! Of course, I am referring to wheels, or rims as they are sometimes called, which continue to be big business in Europe.

Tags: European Notebook, John Stone, Rim bands, Wheels

In Europe, there are too many tires and not enough sales
June 20, 2014

In Europe, there are too many tires and not enough sales  

As we all know, the tire industry is a truly global market with realistically just one end objective — to sell tires, as many of them as possible whether it be in New York, Cape Town or Rome!

Tags: European Notebook, John Stone, Tire sales

Comments(1)

Digging into Europe s pothole crisis
May 27, 2014

Digging into Europe's pothole crisis  

All over the world, damage to the surface of roads has always been an absolute thorn in the side of drivers. But in recent years, the growing emergence of potholes has become an even more serious problem because of the dramatic damage they can cause to tires.

Tags: European Notebook, John Stone, Potholes

Europe is lacking in tire training
April 21, 2014

Europe is lacking in tire training  

Having worked in the global tire market for the past two decades I have seen a number of important innovations and developments which have continually enhanced how tires are manufactured, distributed and sold.

Tags: European Notebook, John Stone, Sales training, Tire training

Comments(2)

Innovative ideas make their debut at Tire Technology Expo 2014
March 28, 2014

Innovative ideas make their debut at Tire Technology Expo 2014  

It is widely recognized that Europe is one of the main hubs for leading innovative and futuristic technology when it comes to the tire industry. That is why Tire Technology Expo 2014, held in Cologne, Germany, in February is always a popular show for all sectors of the international market.

Tags: European Notebook, John Stone, Tire Technology Expo

A unique dual concept of tire retreading and recycling for the future
February 11, 2014

A unique dual concept of tire retreading and recycling for the future  

There is no doubt that like most other continents, Europe is a consistent hive of productive activity. However, every now and then a really important technological advancement takes place with the potential to provide groundbreaking advantages for the worldwide tire market.

Tags: ContiLifeCycle, Continental AG, European Notebook, John Stone, Recycling, Retreading, Truck tires

It s crystal ball time for future European tire sales
February 4, 2014

It's crystal ball time for future European tire sales  

At this time of year as we venture into yet another trading year in the European tire industry, thoughts naturally turn toward anticipated sales performance for 2014. Having taken a comprehensive look at what the analysts are predicting amidst streams of reports that flow like confetti, the simple answer is that in Europe the next 12 months seem to be clouded in equal amounts of uncertainty and optimism.

Tags: European Notebook, John Stone

Young, carefree and clueless about tires!
January 6, 2014

Young, carefree and clueless about tires!  

Last month I covered the overall condition of tires being sold in Europe, so for this edition of MTD I want to look at the people who buy them -- yes drivers, and in particular the younger generation.

Tags: European Notebook, John Stone, Young drivers

An age of indecision over new tires
November 4, 2013

An age of indecision over new tires  

The process of tire sales in Europe is quite straightforward in that drivers stop in at a tire retail center to buy a new tire when a current one is worn, which is a practice carried out all over the world. There is no doubt that customers always visit their local tire center begrudgingly, as it is generally known as a “distress purchase.”

Tags: European Notebook, John Stone, Tire aging

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