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John Healy and Nick Mitchell
May 21, 2013

Service sales are seen as a bright spot in an otherwise soft market  

After reporting a modest sales lift in February, the dealers we surveyed indicated that soft sales trends reemerged during March. Indeed, we were disappointed with the responses from our survey as we thought that there was a good chance that momentum would build from February’s improvement — especially as the disbursement of tax refunds normalized and the price of gasoline fell throughout the month.

Tags: John Healy, Nick Mitchell, Service sales, Your marketplace

Despite obstacles, dealers remain optimistic about near-term tire demand
April 23, 2013

Despite obstacles, dealers remain optimistic about near-term tire demand  

After suffering through a seesaw January, where dealers saw the benefits of winter weather to start the month offset by weak trends in the final weeks of the period, our survey respondents reported that business improved in February.

Dealers remain optimistic despite cash-strapped customers, high fuel costs
March 21, 2013

Dealers remain optimistic despite cash-strapped customers, high fuel costs  

Last month we said the consumer could very well prove to be the story of 2013, which is a belief that was reinforced by many of the dealers we speak with. Our hope is that January’s results are not indicative of how this story plays out throughout the rest of the year.

Tags: John Healy, Nick Mitchell, Your marketplace

Serious concerns linger surrounding consumer spending strength
February 13, 2013

Serious concerns linger surrounding consumer spending strength  

Well, we made it through 2012, which almost everyone can agree was not the tire industry’s banner year. As we were winding down the year, dealers got their Christmas wish answered as winter finally made its presence felt.

Tags: John Healy, Nick Mitchell, tire industry analyst, Your marketplace

John Healy and Nick Mitchell
January 24, 2013

Dealers continue to benefit from lower tire costs  

We think that weak consumer demand and the lower prices of Chinese tires in the post-Tariff 421 world continue to be the big stories in the tire industry right now.

Tags: John Healy, Nick Mitchell, Tire costs, Your marketplace

John Healy and Nick Mitchell
December 18, 2012

Dealers remain cautious about operating trends going forward  

There were some noticeable developments in the tire industry during October. Namely, tire dealers received modest price concessions from the manufacturers as raw material costs remained at favorable levels, and the benefits from the expiration of Tariff 421 accelerated (the post-tariff pricing was intact for the entire month).

Tags: Chinese tariffs, John Healy, Ludwig Report, Nick Mitchell, Your marketplace

John Healy (left) and Nick Mitchell.
November 7, 2012

Effect of Tariff 421 elimination is still being sorted out  

As expected, wholesalers reported that they continued to hold off on purchases during the month until they got more visibility regarding the expiration of tariffs on tires imported from China.

Tags: Chinese tariffs, John Healy, Nick Mitchell, Your marketplace

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John Healy (left) and Nick Mitchell.
October 18, 2012

All eyes were focused on the expiration of Tariff 421  

A number of independent tire dealers were surveyed concerning current business trends. Except for tire prices and costs, the results of the August 2012 survey are compared with those of August 2011.

Tags: John Healy, Ludwig Report, Nick Mitchell, Your marketplace

Goodyear, Cooper win with sharply different product strategies
September 14, 2012

Goodyear, Cooper win with sharply different product strategies  

In 2Q12, Cooper Tire saw its North American volume increase by 15% while Goodyear’s replacement volume in N.A. fell by 10%. The overall market was relatively flat with 2Q11. Yet, Cooper’s operating margin in N.A. that quarter was 8.4% while Goodyear’s was not too different at 7.7%.

Tags: Cooper, Goodyear, Ludwig Report, Saul Ludwig

Lower raw material costs should have positive impact on your gross profit
August 22, 2012

Lower raw material costs should have positive impact on your gross profit  

I speak with several tire dealers every month. During the last three months, the ratio of dealers reporting weak business to improving business still not good — but a glimmer of evidence that a turn in business may be occurring.

Tags: Ludwig Report, Saul Ludwig, The Ludwig Report

Short-term, look for a decline in Chinese tire imports
June 19, 2012

Short-term, look for a decline in Chinese tire imports  

The Chinese tariffs end on Sept. 26, 2012 — what happens then? After shipping and handling expenses, I expect the net unit cost to an importer of Chinese tires to decline by approximately 12% vs. today’s cost, and I would then expect to see an increase in the number of tires that come into the U.S. from China.

Tags: Chinese tariffs, Saul Ludwig, The Ludwig Report

Tire prices are high and more increases are on the way
May 31, 2012

Tire prices are high and more increases are on the way  

The bad news is that raw material costs continue to increase. In December 2011, butadiene was $1.03/lb., in April 2012 it was $1.45/lb. Other representative raw material comparisons (per pound) are: styrene, 56 cents then to 66 cents now; carbon black, 50 cents then to 60 cents now; and natural rubber, $1.55 then to $1.72 now. Yes, tire prices are high, and even as consumers are balking, tire manufacturers cannot absorb those cost increases, so higher tire prices are on the way

Tags: Ludwig Report, Saul Ludwig, Tire prices

‘Mergers and acquisitions in tires are in high gear’
April 24, 2012

‘Mergers and acquisitions in tires are in high gear’  

Is someone knocking on your door to buy your business? If not, someone soon may. Mergers and acquisitions in tires are in high gear.

Tags: Ludwig Report, Saul Ludwig, Service revenues, Tire pricing, Tire volumes

Stock up on tires, as higher prices may well be on the way
March 14, 2012

Stock up on tires, as higher prices may well be on the way  

Last month I wrote that due to sharply lower raw material costs during 4Q11, I would not expect to see any further tire price hikes any time soon. Unfortunately, that was a wrong call because predictability of future raw material prices is all but impossible.

Tags: Ludwig Report, Raw material costs, Saul Ludwig, Tire prices

Strong new car sales lead to better replacement tire demand
February 28, 2012

Strong new car sales lead to better replacement tire demand  

No snow — that was the problem for dealers in northern climates in December as retail tire sales at those dealerships were very weak. Some reported to me that comp store sales volumes last month declined by more than 15%. Wow.

Tags: Ludwig Report, Saul Ludwig

Economic signs are pointing to better sales for retail tire dealers
January 25, 2012

Economic signs are pointing to better sales for retail tire dealers  

For sure, the retail consumer tire business was rather lackluster in 2011 as the combination of high gasoline prices (that led to a decline in miles driven), high unemployment and low consumer confidence led to tire buying deferral.

Tags: Saul Ludwig, The Ludwig Report

Tire prices to remain firm for the next several months
December 20, 2011

Tire prices to remain firm for the next several months  

I made my annual pilgrimage to the SEMA Show in November. With only a few exceptions, almost every tire dealer I spoke with said: a) business remains challenging, and b) they plan to buy very cautiously in the coming months.

Tags: Ludwig Report, Saul Ludwig

With gas prices down and driving levels up, expect increased tire demand
November 1, 2011

With gas prices down and driving levels up, expect increased tire demand  

This year has been characterized by soft retail demand, high tire prices forced by surging raw materials, poor fill rates early in the year and new leaders of North American operations at both Goodyear and Cooper Tire.

Tags: Ludwig, Ludwig Report, Saul Ludwig

Mother Nature will have big impact on upcoming tire sales forecast
October 19, 2011

Mother Nature will have big impact on upcoming tire sales forecast  

The challenge of selling big ticket products in today’s economic climate is indeed daunting, and to boot, with most tire companies just having announced a new round of price hikes, your job won’t get any easier.

Tags: Ludwig Report, Saul Ludwig, Tire sales

Heavy dose of creativity is needed to increase business
September 28, 2011

Heavy dose of creativity is needed to increase business  

Uncertain European economies, the U.S. debt crisis, Congressional gridlock, 9.2% unemployment and a slumping stock market are enough to explain why consumers are putting off big ticket purchases as long as possible. Add to that, a $1,000 bill for four tires, alignment and a few other suggested repairs further shocks your customers.

Tags: Ludwig Report, Saul Ludwig

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