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Technology

Tire manufacturers are continually refining existing technology and introducing new concepts to the marketplace. Here’s a look at the latest advancements and how you can market and sell them.

LATEST NEWS

October 22, 2014

Cooper is testing tires made with guayule

Cooper Tire & Rubber Co. has completed tire builds using rubber derived from guayule plants and new guayule-related materials. Tests suggest the product’s performance is at least equal to tires made of components derived from the Hevea rubber plant.

Tags: Biomass Research and Development Initiative, Cooper Tire & Rubber Co., guayule

October 21, 2014

Trico wants the Force to be with you

Trico Products Corp. has added four part numbers to its Trico Force premium, high performance beam blade product line.

Tags: Trico Force, Visibility

Goodyear s Akron, Ohio, headquarters, which is attached to the company s Innovation Center, has won
October 21, 2014

Goodyear’s global HQ earns LEED Gold rating

The Goodyear Tire & Rubber Co. global headquarters building in Akron, Ohio, has earned a Leadership in Energy & Environmental Design (LEED) Gold rating from the U.S. Green Building Council. At 639,000 square feet, it is among the largest LEED Gold certified buildings in Ohio.

“With the addition of the Avalanche R G2, we have created a winter line-up that gives dealers
October 21, 2014

Hercules introduces Avalanche R G2 winter tire

The new Hercules Avalanche R G2 winter tire is available in 38 SKUs. The premium, studless tire is designed "to deliver versatile reliability in severe and unpredictable winter conditions," according to Hercules Tires.

Tags: Hercules Avalanche, Joshua Simpson, Low rolling resistance

With Centric Parts  new lab, all new friction formulations can be mixed, molded and cured on the
October 21, 2014

Centric Parts opens friction materials lab

Centric Parts has opened a state-of-the-art friction materials lab at the company’s Compton, Calif., facility.

Tags: Centric Parts, Friction Materials

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USEFUL ARTICLES

#EverythingYouEverWantedToKnowAboutHashtags
October 21, 2014

#EverythingYouEverWantedToKnowAboutHashtags  

What’s with the pound signs everywhere? You know that symbol “#” over the number 3 on the keyboard that looks like a Tic-tac-toe game board. We used to call it the “pound sign,” now it’s hashtag this and hashtag that.

Tags: Social media, Wayne Croswell

Dave Crawford plans to use his franchise experience to build a strong dealer support program and
October 13, 2014

‘We feel like we got our number one draft pick’  

Industry veteran Dave Crawford has taken on a new role as chief executive officer of The Hybrid Shop LLC (THS). In addition to overseeing day-to-day operations and management, Crawford will focus on expanding the THS network of franchise locations servicing all-electric and hybrid electric vehicles (HEVs). THS founder and former CEO Matt Curry will continue to oversee the company’s evolution in his new position as chief visionary officer.

Tags: Dave Crawford, The Hybrid Shop

4 hidden ways to get more profits from mounting and balancing
September 24, 2014

4 hidden ways to get more profits from mounting and balancing  

Selling more mounting and balancing services is a proven way to add to a dealership’s bottom line, but it’s not the only one. Strategies for increasing the profit potential of the services at the heart of a tire dealership fall into four areas, according to several dealers, business coaches and manufacturers. Their suggestions range from rethinking the value of free services to offering dealer-specific tire warranties, tracking tire labor and getting more out of balancing and mounting equipment.

Tags: Alignment Pros Tire Factory, Balancing, John Roemer, Kalina Petersen, Kevin Rohlwing, Mounting, Mounting and balancing, Roemer's Tire Factory

Figure 1: Identifying wheel, transmitter, screw and valve.
August 21, 2014

When rotating Subaru Forester tires, TPMS still functions, tire positions will not be displayed correctly  

The tire pressure monitoring system (TPMS) on the 2008-13 Subaru Forester checks the tire pressures of all four road wheels when the vehicle is driven at speeds above 25 mph and warns in the event of a loss of pressure by means of a low tire pressure warning light. A sensor installed in each wheel will indicate when tire pressure is severely low. The TPMS will activate only when the vehicle is driven.

Tags: Mitchell 1, Subaru Forester, TPMS

Ziegler Tire & Service in Akron, Ohio, promotes the use of run-flat tires at the sales counter.
August 19, 2014

Five must-follow technological trends  Cover Story

When Henry Ford decided to produce his famous V8 motor, he chose to build an engine with all eight cylinders cast in one block, and instructed his engineers to produce a design for the engine. The design was placed on paper, but the engineers agreed, to a man, that it was simply impossible to cast an eight-cylinder engine block in one piece. Ford replied, “Produce it anyway.”

Tags: Carbon Revolution, Infotainment, Kevin Rohlwing, Spare tires, Technology, Tread compounds

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