Tire manufacturers are continually refining existing technology and introducing new concepts to the marketplace. Here’s a look at the latest advancements and how you can market and sell them.


MOOG has used racing as a test bed for multiple generations of new steering and system part
February 19, 2015

MOOG named 'Official Partner' of NASCAR series

Beginning in 2015, all NASCAR Sprint Cup Series competitors will be required to use MOOG steering and suspension parts in their cars, specifically MOOG ball joints and tie rod ends.

Tags: MOOG, NASCAR, Racing, Steering Parts, Suspension Parts

February 3, 2015

TPMS comments due to NHTSA Feb. 12

The deadline to submit comments to the National Highway Traffic Safety Administration (NHTSA) is Feb. 12, 2015, regarding a proposed survey on the effectiveness of Tire Pressure Monitoring System (TPMS) in older vehicles.

Tags: NHTSA, Survey, TPMS

January 29, 2015

Andreoli adds Kenda sellout reporting

Andreoli & Associates Inc. (A&A), a cloud-base point-of-sale tire shop and auto service software provider, has released a module that supports Kenda U.S.A.’s sellout reporting requirements.

Tags: Andreoli & Associates Inc., HITS BPOS Software, Kenda U.S.A.

The Goodyear Fuel Max LHS (for long-haul steer) is the company s most fuel-efficient steer tire in
January 27, 2015

Goodyear adds the LHS to its Fuel Max lineup

At the 2015 Goodyear Dealer Meeting in Grapevine, Texas, Goodyear Tire & Rubber Co. introduced its most fuel-efficient long-haul steer tire in North America, the Fuel Max LHS.

Tags: Brian Buckham, Dealer meeting, Gary Medalis, SmartWay-verified, Truck tires

January 20, 2015

Vehicle manufacturer issues recalls for TPMS

Winnebago Industries Inc. is recalling certain model year 2014-2015 Winnebago Trend, Travato and Itasca Viva motorhomes manufactured Nov. 13, 2014, to Dec. 23, 2015. The recall affects 1,107 vehicles.

Tags: National Highway Traffic Safety Administration, Tire pressure monitoring systems, TPMS recall

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These tires are made for walking!
February 13, 2015

These tires are made for walking!  

In my January column, I wrote that Singapore-based tire producer Omni United (S) Pte. Ltd. had “broken new ground” in the tire industry by launching its Timberland tire range in a unique association with a designer label — Timberland Footwear. I have been surprised by the speed in which this new innovative development has caught the attention and imagination of many people in the industry, especially here in Europe.

Tags: European Notebook, John Stone, Omni United, Part-worn tires, Timberland

Rushing while mounting and balancing ultra-high performance tires is asking for trouble, tire
February 12, 2015

Mounting and balancing UHP tires  

It’s quiet these days inside County Tire Center Inc. in Middlebury, Vt. The semiannual winter tire switch is over. But on those busy fall and spring days when this 10-bay shop is changing tires on 60 to 80 cars a day, owner Steve Dupoise and his nine full-time technicians are working to make every minute count. Technology advancements on both cars and tires don’t always make that easy.

Tags: County Tire Center, Joel's Tire, Ross Tire and Service, Tire balancing, Tire mounting, Tire mounting equipment

Optimism and designer innovation for 2015
February 4, 2015

Optimism and designer innovation for 2015  

As we start a new year in the European tire market, the main question is, “What is going to happen in the next 12 months in this unpredictable but never dull business of ours?” Well, before I look ahead, I want to look back at what has happened in the last 12 months which will give me a fair prospectus for the future.

Tags: European Notebook, John Stone, Omni United USA Inc., Timberland, Tweel

Bob Lane, vice president of operations and general manager at Direct Tire, films a customer video.
February 3, 2015

Direct Tire & Auto Service sees real results with video  

After 40 years in business, Barry Steinberg found a way to increase efficiency at his Direct Tire & Auto Service location in Watertown, Mass., by 15% to 20%. His secret: video.

Tags: Auto service video, Barry Steinberg, Direct Tire & Auto Service, Quik Video LLC

Figure 1: Registering the tire pressure sensor.
December 16, 2014

Optimal service for Kia Optima TPMS  

The tire pressure monitoring system (TPMS) on a 2011 to 2013 Kia Optima monitors the air pressure in the four road tires with wheel-mounted tire pressure sensors. To do this, the system uses a TPMS receiver, four radio frequency (RF) tire pressure sensors, two warning indicators on the instrument cluster, and a data circuit to perform system functions

Tags: Kia Optima, Mitchell 1, Tire pressure monitoring systems, TPMS

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