TBC Corp.’s Wholesale Group (TBC) has expanded its product offering to retailers in the U.S. and Canadian markets with the addition of the Hifly line of economy passenger and SUV/LT tires.
The Hifly program features two all-season passenger performance lines. The company will introduce all-terrain and all-season SUV/LT lines in the first quarter of 2013.
“The addition of the Hifly program to TBC Wholesales’ portfolio provides dealers with a competitive selection of high quality products that cover key market segments and appeal to fiscally conscious consumers,” says Jon Vance, director of product marketing for TBC.
The Hifly consumer program will initially be offered in four lines. Currently available are:
• The Hifly HF201 all-season performance line featuring 29 popular T-, H- and V-rated sizes in 14 through 16 inches.
• The Hifly HF805 all-season UHP line featuring 14 W-rated sizes in 17 through 20 inches.
Available in the first quarter of 2013 will be
• The Hifly Vigorous AT601 all-terrain line -- nine LT sizes from 15 through 17 inches.
• The Hifly Vigorous HT601 highway all-season -- 18 metric and LT sizes in 15 through 17 inches.
For more information, visit www.tbccorp.com.
Bob Ulrich was named Modern Tire Dealer editor in August 2000. He joined the magazine in 1985 as assistant editor, and has been responsible for gathering statistical information for MTD's "Facts Issue" since 1993.