Kumho in 2014: Here's what to expect

Posted on December 9, 2013

Harry Choi, Kumho Tire U.S.A.'s CEO and president, was pretty transparent to attendees at the 2013 Kumho Dealer Meeting in Punta Cana, Dominican Republic.

He admitted Kumho had lost some of its focus, and needed to get back to the basics in an attempt to improve customer service and increase sales. He also revealed, step by step, how he was going to do that.

Choi knows it will be a slow process, and thanked the dealers for not only being loyal, but also willing to "share" in the pain during the resurgence.

In an interview with Modern Tire Dealer Editor Bob Ulrich, Choi outlined his plans, which include new products and a revamped associate dealer program.

To read what Kumho dealers -- and potental dealers -- can expect from the company in the near future, check out Ulrich's latest blog, "Kumho's plans for 2014: new products, a new VP of sales and more."

After you read the blog, let us know what you think about Kumho's plans by leaving a comment!

Related Topics: associate dealer program, B.O.B., dealer meeting, Harry Choi

Comments ( 0 )
More Stories
News Unimax and Point S Named One of Canada's Best Managed Companies

Unimax Tire Ltd., the company that markets the Point S name in Canada, has been named one of Canada's best managed companies.  

(l to r): Verneta Reich, Aaron Wisniewski, Blane Wilson of SMP, and grand prize winner John Reich.
News Top Prize Winner Named in Aftermarket Jackpot Jumpstart Sweepstakes

Auto Value and Bumper to Bumper stores and service centers stores drew three more $10,000 grand prize winners and another 50 $100 gift card winners from the second and final drawing of the Aftermarket Jackpot Jumpstart Sweepstakes.

News General Tire Purchases Are Eligible for a Spring Rebate

Continental Tire the Americas LLC is offering a spring consumer rebate of up to $70 for the purchase of four General-brand tires through April 15, 2018.  

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!