Retail

Mahle Clevite is now Mahle Aftermarket Inc.

Posted on January 10, 2014

Mahle Clevite Inc. has announced the transition of its company name to Mahle Aftermarket Inc. effective Jan. 1, 2014. The company says the move will bring Mahle in line with all of the Mahle Global Aftermarket divisions, and to highlight the substantial diversification of the Mahle Aftermarket product mix.

The company says the conversion to Mahle Aftermarket Inc. highlights the continued expansion of the Mahle Aftermarket product offering, but does not affect the existing brand strategy.

Mahle Aftermarket says it continues to focus on growing the strong brand portfolio of Clevite engine bearings and heavy-duty engine parts, Victor Reinz gaskets for the North American aftermarket, and Mahle Original engine parts, filters, turbochargers and thermostats.

The integration of the Mahle RTI Division into the Aftermarket offering, as well as the Mahle global acquisition of Behr, prove the long-term diversification away from strictly an engine parts supplier, the company notes. With the addition of thermostats to the product offering, along with the expansion of filtration products and turbochargers; and they necessitate an organizational name that encompasses the diverse product mix, says Mahle.

“Mahle Clevite remained the only Mahle Aftermarket division worldwide that did not have ‘aftermarket’ in our legal name,” says Jon Douglas, general manager, Mahle Aftermarket. “We now join the Aftermarket divisions in Europe, South America, and Asia / Pacific regions as one global Aftermarket business unit.”

For more news on Mahle see:

Mahle Clevite division restructures sales team

AAPEX: Mahle Clevite outlines plans

Related Topics: Clevite, Jon Douglas, Mahle Aftermarket Inc., Mahle Clevite Inc., Victor Reniz

Comments ( 0 )
More Stories
News

Judge Declares Overtime Ruling Is 'Unlawful' For Now

On May 18, 2016, the Department of Labor’s final rule updating the overtime regulations was published by President Barack Obama and Secretary of Labor Thomas Perez. The ruling automatically extended overtime pay protections to more than 4 million workers within the first year of implementation.

Tire Pros is urging communities to buy from local retailers on Small Business Saturday. This year's day dedicated to locally owned small businesses is Nov. 26.
News

Tire Pros Supports Small Business Saturday With General Tires Rebate

American Tire Distributors Inc.’s Tire Pros franchise is partnering with Independent We Stand to support Small Business Saturday on Nov. 26. To help drive traffic to member stores, Tire Pros is offering a consumer rebate on General brand passenger and light truck tires. 

News

New Jersey Assembly Helps Define Unsafe Used Tires

The New Jersey Assembly has left no doubt as to its view on unsafe used tires. By a vote of 72-0 on Nov. 21, it unanimously passed legislation to prohibit the sale of unsafe used tires that pose a risk to New Jersey motorists and the public.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!