Consumer Tires

Federal attends its first Tokyo Auto Salon

Posted on January 10, 2014

Federal Corp. announced that it will be exhibiting for the first time at the Tokyo Auto Salon Jan. 10-12, 2014, at the Makuhari Messe International Exhibition Hall in Makuhari, Chiba, Japan.

The company says that in a unprecedented move, Federal will officially introduce a full motorsports line, FMS, with tires for circuit racing, slick, semi-slick and rally in Japan. Federal will also showcase its comprehensive product lineup including PCR, UHP and SUV tires.

Federal says that in the celebration of its diamond jubilee in 2014, a series of activities will be launched at its booth. Feddi, Federal’s mascot, will exclusively make its debut throughout the three-day exhibit, and Federal girls will be giving out limited Federal “fukubukuro” in assigned hours, having fun and sharing joy with the visitors.

“We are looking forward to this exciting event since Federal’s first participation in Tokyo Auto salon is absolutely significant to us, not only because of our 60th anniversary in 2014, but also, the attendance is favorable for building closer connections with end-users and consolidating our foothold in Japan,” said Geoffrey Chang, manager of Marketing.

Comments ( 0 )
More Stories
The top tire technology designs by college students participating n Hankook's Design Innovation program were displayed at the company's Design Insight Forum event.
News

Hankook Encourages Young Tire Designers

Hankook Tire Co. Ltd. focused on smart mobility tire concepts and electric vehicle technology at its annual Design Insight Forum at the Hankook Technodome.

The Tatuus PM-18 was unveiled today during the annual Performance Racing Industry Show.
News

Tatuus PM-18 To Revitalize Pro Mazda Series In 2018 

The middle rung of the Mazda Road to Indy Presented by Cooper Tires open-wheel driver development ladder, the Pro Mazda Championship Presented by Cooper Tires, will gain a significant upgrade in 2018 with the introduction of the brand-new Tatuus PM-18.

News

Yokohama Adds Passenger Tire Capacity in the Philippines

Yokohama Rubber Co. Ltd. recently opened a new plant in the Clark Freeport Zone in the Philippines. The plant is operated by the company’s passenger car tire manufacturing and sales subsidiary, Yokohama Tire Philippines Inc. (YTPI).

Kim Yong-Hak has been named a senior vice president at Hankook Tire Co.'s holding company, Hankook Tire Worldwide.
News

Hankook Names New Executives

Hankook Tire Co. Ltd. and its holding company Hankook Tire Worldwide are placing 19 employees in new executive roles effective Jan. 1, 2017, as part of efforts to increase competitiveness in the global top-tier tire market.

News

Motorsports Industry Honors Tony Stewart

To honor three-time NASCAR Sprint Cup Series champion Tony Stewart, the motorsports industry came together to make a $1.8 million contribution on Stewart’s behalf to the EB Research Partnership, the largest global non-profit dedicating to curing EB.

News

Bektash Predicts Fast Pro Stock Numbers In Adelaide

The quickest Pro Stock car in the country driven by Lee Bektash (Keilor, VIC) will lead the first Pro Stock field to Adelaide International Raceway since the 2013 Spring Nationals this weekend for the SA Summer Nationals.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!