Retail

Group seeks scholarship funds for dealer training

Posted on January 15, 2014

The Center for Tire and Service Education (CTSE) is seeking corporate scholarship funding for participants in Tire Leadership 21, a new business education program for North American independent tire dealers.

Tire Leadership 21, which launches in mid-April, 2014, is designed to develop the next generation of tire dealer managers and owners. CTSE says the program covers a wide range of business, management and leadership topics that are critical to the success of future independent tire-dealer managers and owners.

The program was developed by a group of leading tire dealers who make up CTSE and Northwood University, a fully accredited, private, non-profit business university that specializes in managerial and entrepreneurial education.

CTSE is seeking corporate funding of scholarships to offset a portion of the $5,995 per student program fee.

“By funding scholarships, tire manufacturers, tire marketers, industry suppliers and others can ensure that the maximum number of high-potential tire dealer employees can participate in this innovative program,” says Marc Pons, a founding member of CTSE and president of Chapel Hill Tire Car Care Center in Chapel Hill, N.C.

CTSE says funds will be held and distributed to Tire Leadership 21 participants by the program’s academic partner, Northwood University. Scholarship funds may be donated to the general scholarship fund or earmarked for a specific participant, company or group. All donations are tax deductible.

CTSE has developed a structured multi-year gifting option, and straight donations are also being accepted. For donation information, contact program director Brian Cruickshank at 989-430-7774.

For more information on Tire Leadership 21, see “Tire Leadership 21 will develop managers.”

 

Related Topics: Brian Cruickshank, Marc Pons, Tire Leadership 21

Comments ( 0 )
More Stories
Figure 1: Exploded view of a clamp-in style tire pressure sensor. Illustrations courtesy of General Motors Corp.
Article

TPMS: GM/Cadillac Escalade Series: 2007-16

The tire pressure monitoring system (TPMS) on 2007 to 2016 GM/Cadillac Escalade Series system uses the remote control door lock receiver (RCDLR), body control module (BCM), four radio frequency (RF) transmitting pressure sensors, and the serial data circuit to perform the sensor learn mode functions.

Falken Tyre Europe exhibited for the first time at the Geneva Motor Show in Switzerland.
Article

Innovative Tires and More: Manufacturers Speak Out at the Geneva Motor Show

The annual Geneva Motor Show in Switzerland is primarily a high profile car show presenting the very latest automotive technical advancements. It is also increasingly becoming a popular event in terms of tomorrow’s tire innovations, and once again most of Europe’s leading tire manufacturers were exhibiting this year.

Article

The Sales Counter Moved Again: And the Sales Floor is Now on the Smartphone

The sales counter just moved. Well, it didn’t “just-move,” it’s been moving. In my early days of selling tires at retail, it all happened in a small area at the store known as the sales floor. Consumers called or visited the store where the initial details of a potential sale were discussed. Today, the initial discussion is digital. The salesperson at the store had a great deal of control because the product and pricing information resided with the salesperson at the store. Today, there’s plenty of product and pricing information available to the consumer before they call or visit.

News

Yokohama's Spring Getaway Promotion Rewards Consumers

The new ultra-high performance Advan A052 is part of Yokohama Tire Corp.’s Spring Getaway promotion, which rewards consumers with a choice of a 2016-2017 Chelsea Football Club (FC) jersey or a $60-$80 Visa prepaid card for purchases of select tires.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!