TCS Technologies, a software and internet marketing provider in the tire and auto service industry, now offers four direct connections between tire dealer websites and Facebook with the release of two new Facebook apps, the TCS Coupons App and the TCS Store Finder App.
TCS says dealers can now automatically display manufacturer promotions, store offers and marketing messages both inside Facebook and on their website with the release of the TCS Coupons App.
Multi-location tire dealers who offer a store finder on their TCS website can mirror that experience inside Facebook via the new TCS Store Finder App. TCS says it has continued to grow social media connections from dealer websites to Facebook giving visitors a seamless experience from website to Facebook and dealers a hands-off social media management experience.
“Facebook is now almost ubiquitous among tire dealers, and most of the U.S. online population has a Facebook account, so it's not surprising that our clients are asking us to develop Facebook applications for them.” states Barry Reese, TCS president.
“With the addition of these two new Facebook apps, Facebook users can now have a website experience that is native to the Facebook environment. By providing both social media and website tools and services for our dealers to use to generate sales, dealers are able to deliver a more consistent experience and message to buyers.”
Black’s Tire & Auto Service of North Carolina and McGee Tire & Auto Service of Florida are among the first dealers to implement the two new Facebook apps. TCS has partnered with both dealers to grow a significant Facebook fan audience and use social media to generate new and loyal customers.
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Bob Ulrich was named Modern Tire Dealer editor in August 2000. He joined the magazine in 1985 as assistant editor, and has been responsible for gathering statistical information for MTD's "Facts Issue" since 1993.