Retail

Continental feeds the 'Need For Speed'

Posted on March 7, 2014
The Need For Speed movie features a variety of Continental tires, from performance to touring, on some of the world’s most exotic vehicles.

The Need For Speed movie features a variety of Continental tires, from performance to touring, on some of the world’s most exotic vehicles.

Continental Tire the Americas LLC’s newest promotion celebrates the release of DreamWorks Studios’ Need For Speed, which hits theaters March 14, 2014. 

Now through April 4, consumers who purchase four Continental passenger or light truck tires for a total of $499 or more will receive an iON Air Pro WiFi Lite-Camera or a $70 VISA gift card.

The movie features a variety of Continental tires, from performance to touring, on some of the world’s most exotic vehicles.

The tires were showcased in Continental’s booth at last November’s Specialty Equipment Market Association (SEMA) show. These include the ExtremeContactTM DW ultra-high performance tire, which outfits the Torino driven by Aaron Paul’s character, Toby Marshall. The ExtremeContact line also is represented on Koenigsegg’s, Bugatti’s, Saleen S7’s, Spano’s and McLaren’s throughout the movie.

Plus, Continental’s ContiSportContactTM 3 and 5P tires are seen on several Mustangs, including the new 2015 Ford Mustang. Continental’s CrossContactTM LX20, a premium SUV, crossover and light truck all-season tire, also can be seen on a Chevrolet truck. The company’s newest luxury and all-season tire, the PureContactTM, dresses the Dodge Charger police cars.

For more information, see www.continentaltire.com.

Related Topics: Continental, LT tires, movie, performance tires, UHP tires

Comments ( 0 )
More Stories
Article

You’ve Got Email: It’s Still the Way to Go to Market, Digitally Speaking

Remember email? Sometimes in the communication that is texting, tweeting or ‘Snapchatting,’ email is taken for granted. Facebook is great for sharing your thoughts and feelings to everyone you have friended, but email is more targeted, especially when used for business. You might say it is even more personal than Facebook because it is designed for interaction between two people or among a small group of people.

Drew Howlett from Falken says developing the right M/T tire is critical. “There are too many other competitive products on the market to have any weaknesses.”
Article

M/T Tires are Having a Moment: Consumer Demand Is Blurring the Lines

There are off-road warriors who never let their vehicles or mud-terrain tires touch pavement. There are others who like to occasionally play in the dirt, but need their fun vehicles to do double duty to go to work or school. And increasingly, there are drivers with lifted trucks and mean-looking tires who chase the aesthetic more than the lifestyle their vehicle portrays.

The sales staff at Ron's Tire & Motorsports is cross-trained to sell every product, from tires to bicycles to lawnmowers to barbecue grills.
News

Ron's Tire Sells Tires, And Much, Much More

Here’s the first hint that the newest tire store Ron Baxter and Ross Baxter are opening in Idaho Falls, Idaho, isn’t a typical retail store: the size. It’s 37,000 square feet.  

News

Tireco's Milestar Brand Launches Responsive Website

Tireco Inc.'s new mobile responsive website for Milestar tires is designed to showcase updated news, features and available tire sizes while serving as a hub for consumers to interact with the Milestar brand.

Kenda newcomer Chris Tolbert will help expand the Traction Dealer Network.
News

Chris Tolbert Joins Kenda USA

Tire industry veteran Chris Tolbert has joined Kenda USA's North American Automotive Business team as director of business development. His assignment: help accelerate Kenda’s sales and brand awareness in the PCR and LTR segments.

The new Gabriel training menu is divided into two sections, one for light vehicle training and one for heavy-duty training. Both sections include a series of training videos for dealers and installers to better sell and install Gabriel shocks and struts.
News

Gabriel Website Offers Training Resources

Ride Control LLC has launched its Gabriel website training menu with a series of training options as an expansion of its Answerman technical service offerings. This includes videos, technical bulletins, online catalogs and FAQs for both light and heavy-duty vehicles.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!