Retail

Team Falken wins W.E. Rock Western Series

Posted on March 17, 2014
The W.E. Rock Crawling Championship focuses on precise maneuverability through a designated obstacle course.

The W.E. Rock Crawling Championship focuses on precise maneuverability through a designated obstacle course.

Team Falken, manufacturer of high performance on- and off-road tires, added two more podium finishes – a first and third place – at the W.E. Rock Western Series competition in Congress, AZ, last weekend, through its partnerships with Justin Hall, the series’ defending champion in the Unlimited Class, who took the top rung, and Matt Messer, who finished third in the Unlimited category.

Driving for Rock Hard Racing, Hall ran the all-new Falken WildPeak MT tire in the 38x13.50R17 size.  Messer, president/CEO of Trail Gear, utilized the same WildPeak MT size, pressing his race vehicle into double duty as it was also driven by Messer’s 14-year-old daughter, Olivia, who placed sixth in her first competition.  Like Hall, Messer is a veteran off-road racer, and placed second in the Legends class at King of the Hammers (KOH) earlier this year.

“Falken is aligning itself with key drivers and teams in all disciplines of motorsports as we establish our credibility through our product,” stated Nick Fousekis, Falken Director of Motorsports Marketing.  “Each of these venues serves as both a test market and validation of how our WildPeaks succeed under even the most extreme conditions.”

The W.E. Rock Crawling Championship is a U.S.-based national rock crawling championship that focuses on precise maneuverability through a designated obstacle course.  W.E. Rock competitors use technical savvy to achieve as fine a line throughout the course as possible and are penalized when they stray.  Unlike other events, such as KOH, where competitors race against the clock and one another to see who can finish the course in the shortest time, the competitor with the fewest points wins the W.E. Rock event.

“This is a very important accomplishment for Falken Tire as we have continue to successfully push the WildPeak MT to its limits in all variations of off-road competition,” added Nestor Cabrera, Falken’s Off-Road Supervisor.

“These Falken M/T’s were amazing from the start,” added Messer.  “They seemed to stick to the rocks with ease.  Not only was I driving in the competition but then Olivia would jump in, drive, and I would spot her. The tires held up and ran 13 courses throughout the day while most other cars only ran six.  We were proud of what we could do with our Falkens.”



Related Topics: Falken Tire, Justin Hall, Rock Hard Racing, Team Falken, W.E. Rock Western Series

Comments ( 0 )
More Stories
News

Denso Expands TPMS Sensor Coverage

Denso Products and Services Americas Inc. has added 14 part numbers to its selection of First Time Fit tire pressure monitoring system (TPMS) sensors. The new part numbers add coverage for more than 10 million European and Korean vehicles.

News

Goodyear Declares 21st Straight Dividend

Directors of Goodyear Tire & Rubber Co. have declared a quarterly dividend of 10 cents per share of common stock. The dividend is payable March 1, 2017, to shareholders of record on Feb. 1, 2017.

News

Hotwire Will Return After MLK Holiday

Due to the Martin Luther King Jr. holiday, Modern Tire Dealer will not publish Hotwire on Monday. Look for the next edition on Tuesday, Jan. 17.

In 2016 Toyo expanded its production capacity at its North American plant in Georgia. In 2017 the company will add to its R&D center there.
News

Toyo Expands North American R&D Center

Toyo Tire & Rubber Co. Ltd. is expanding its research and development space in White, Ga., to boost its North American business. The work is scheduled to be complete in 2017.

News

Hercules Strengthens Warranty Program in 3 Ways

Hercules Tire & Rubber Co. beefed up its warranty program in three ways on Jan. 1, 2017. Road hazard coverage for mud tires and commercial traction tires is just one part of the expanded program.

News

ASE Names New Leadership for 2017

The National Institute for Automotive Service Excellence (ASE) has named four officers to its board of directors and elected two people to its board of governors.

Michelin says the new Pilot Sport 4S UHP tire solves the pleasure and safety equation for performance enthusiasts, offering unprecedented driving pleasure, exceptional steering precision and tremendous directional stability, while also providing maximum grip on wet or dry roads.
News

Michelin Adds New UHP Tire to Pilot Line

Michelin Group’s new Pilot Sport 4S has a Y speed rating (186+ mph) and offers a 30,000-mile warranty. The product line initially includes 35 sizes, in widths ranging from 225mm to 345mm, aspect ratios from 30 to 45, and rim diameters from 18 to 20 inches.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!