Retail

Hennessy hires a marketing specialist

Posted on March 20, 2014

Hennessy Industries Inc. has hired Jessica Camarda as its newest marketing specialist.

Camarda joins Hennessy’s marketing team, where she will be a “utility infielder” working on and helping with a wide variety of projects within Hennessy’s marketing department.

“Jessica comes to us with experience and a set of leadership skills that we need at Hennessy in today’s evolving marketing landscape,” says Kevin Keefe, vice president of marketing.

Prior to joining Hennessy, Camarda was a sales and marketing coordinator for Waterblasting Technologies Inc., a company that manufactures machinery to remove rubber deposits from airline runways and traffic markings from roadways. In that role, she coordinated content creation, product roll outs, lead source tracking, print and email campaigns and project coordination between departments. 

Camarda graduated from the University of Tennessee with a bachelor’s degree in business administration with a focus on marketing and a concentration in international business.

For more information on Hennessy and its products, visit www.ammcoats.com.

Related Topics: Hiring, Kevin Keefe

Comments ( 0 )
More Stories
Article

You’ve Got Email: It’s Still the Way to Go to Market, Digitally Speaking

Remember email? Sometimes in the communication that is texting, tweeting or ‘Snapchatting,’ email is taken for granted. Facebook is great for sharing your thoughts and feelings to everyone you have friended, but email is more targeted, especially when used for business. You might say it is even more personal than Facebook because it is designed for interaction between two people or among a small group of people.

Drew Howlett from Falken says developing the right M/T tire is critical. “There are too many other competitive products on the market to have any weaknesses.”
Article

M/T Tires are Having a Moment: Consumer Demand Is Blurring the Lines

There are off-road warriors who never let their vehicles or mud-terrain tires touch pavement. There are others who like to occasionally play in the dirt, but need their fun vehicles to do double duty to go to work or school. And increasingly, there are drivers with lifted trucks and mean-looking tires who chase the aesthetic more than the lifestyle their vehicle portrays.

The sales staff at Ron's Tire & Motorsports is cross-trained to sell every product, from tires to bicycles to lawnmowers to barbecue grills.
News

Ron's Tire Sells Tires, And Much, Much More

Here’s the first hint that the newest tire store Ron Baxter and Ross Baxter are opening in Idaho Falls, Idaho, isn’t a typical retail store: the size. It’s 37,000 square feet.  

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!