TIA pulls double duty at the Reifen trade show

Posted on May 9, 2014

The Tire Industry Association (TIA) not only will be the sponsor of the United States Pavilion at the 2014 Reifen Tyre Fair in Essen, Germany, but also will have its own exhibit booth, located in Hall 5.

Attendees are encouraged to stop by the booth (No. 5A27) and visit with TIA President Ken Brown, TIA Executive Vice President Roy Littlefield and TIA Senior Vice President of Training Kevin Rohlwing.

“Reifen at Messe Essen is an outstanding platform for global networking, and TIA is pleased to be a part of this year’s fair," says Littlefield. "With over 660 exhibitors from 44 countries, Reifen is sure to be even more successful than ever.”

Additionally, TIA will host a reception in its booth on Wednesday, May 28, from 5 p.m.-7 p.m. TIA members and prospective members are invited to attend. 

For more information on TIA, visit

For additional Reifen show news, check out these links:

"BKT to exhibit OTR tires at Reifen."

"Reifen trade show set for May 27-30."

Related Topics: Ken Brown, Kevin Rohlwing, Reifen Tyre Fair, Roy Littlefield, Tire Industry Association, Trade shows

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Bob Ulrich was named Modern Tire Dealer editor in August 2000. He joined the magazine in 1985 as assistant editor, and has been responsible for gathering statistical information for MTD's "Facts Issue" since 1993.
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