Bass fishing fans have a chance to win a VIP fishing trip from the General brand of Continental Tire the Americas LLC to fish with Team GT pro anglers Skeet Reese and Edwin Evers.
A dynamic new component has been added to the Falken Fanatic Associate Dealer Program. It is designed to provide dealers with more choices in how they wish to be rewarded.
Dealers can choose to earn cash rewards or select from a number of other popular rewards offered by Lift & Shift Inc., including the following:
* frequent flyer currencies,
* hotel points and
* Gift Card Points (which can be redeemed for a different retailer's gift card).
The new rewards complement the existing cash bonuses and Falken Fanatic Points. Dealers are able to redeem their Falken Fanatic Points for these same reward currencies, enabling them to add to their favorite reward account balances even faster.
“It’s important to provide our Fanatic dealers with unique and exciting program rewards, and we felt partnering with Lift & Shift was the right move,” says Rick Brennan, Falken Tire Corp.’s executive director of marketing.
“In soliciting feedback from our dealers, one key point they wanted to see was new rewards and benefits, so we responded. It’s our goal to consistently provide our dealers with the best loyalty program in the industry.”
Through a dedicated link, Falken dealers will be able to visit a special Fanatic-Lift & Shift Rewards website and monitor their rewards history. Dealers also will be able to earn bonus miles and points by taking advantage of special offers offered by Falken on certain products throughout the year.
For more information on the Fanatic dealer loyalty program and Falken products, visit www.falkentire.com.
American Kenda Rubber Industrial Co. Ltd.’s Kenda brand is the new tire sponsor of Vore Adrenaline Compound, an off-road driving experience based in Las Vegas, Nev.
Each month we ask members of our National Advisory Council (NAC) a question or questions on a current hot topic. Recently we asked, “What effect do you believe Donald Trump will have on your business as president?” Here are some of their responses.
Service Line Inc.’s Renegade TMB 4000 manual parts washer for general repair cleaning is designed to be a practical alternative to washing parts with solvents.
The tire pressure monitor system (TPMS) monitors the air pressure in the four road tires with wheel-mounted tire pressure sensors.
The new General Altimax Arctic 12 studdable winter tire from Continental Tire the Americas LLC targets the passenger car, minivan, crossover and compact sport utility vehicle markets. The new tire also completes the General brand’s winter tire lineup.
The Robinair AC1234-6 was the first commercially available fully automatic R1234YF machine to meet the SAE’s requirement for recovering, recycling and recharging vehicle A/C systems with the new refrigerant, according to Bosch Automotive Service Solutions.
Tire Factory Inc. members have rebranded the vast majority of their 206 stores to the Point S banner at a breakneck pace. And leaders of the Oregon-based cooperative are unveiling new programs with two big hopes: the momentum of current members continues, and more independent tire dealers join their network.
In a survey of nearly 30,000 consumers, one tire brand was the clear winner.
On the surface, the tire industry appears to be relatively stable. As Goodyear Tire & Rubber Co. Chairman, CEO and President Rich Kramer likes to say, “We’re in an industry that’s over 100 years old selling essentially the same product, the inflatable tire.”
Continued growth in the U.S. and Canadian markets will be the key for Hankook Tire Co. Ltd. to reach its self-imposed goal of being the industry’s fifth largest tire company by 2020. This is the message about 80 key distributors and dealers of Hankook-branded tires were told at the company’s annual Partner’s Day Meeting in Los Cabos, Mexico, last month.
When it comes time to replace tires on a luxury vehicle, 58% of owners are more likely to stick with the original equipment brand. And nearly half of those consumers intend to return to the car dealership to buy replacement tires.
Hankook Tire America Corp. is offering consumers a spring "Great Catch" rebate with the purchase of any of the brand's seven most popular passenger and light truck tires.
Nexen Tire Co. Ltd. has created a first-of-its-kind partnership with an English Premier League club. The tire company will be the Official Sleeve Partner of the Manchester City Club, and the Nexen logo will appear on the club's uniform sleeve for all league games in the 2017-2018 season.
Bridgestone Americas Inc. has named Nizar Trigui to the new role of chief technology officer (CTO).