Denso Products and Services Americas Inc. has added 14 part numbers to its selection of First Time Fit tire pressure monitoring system (TPMS) sensors. The new part numbers add coverage for more than 10 million European and Korean vehicles.
Nexen Tire has launched its redesigned website geared toward "consumer interaction and industry functionality," says the company. The upgraded site now offers direct feeds from Nexen’s social media campaign, a resources section to access files, downloadable tire specifications, enhanced product pages, videos and more.
This is the first step in Nexen’s plan to be more customer-reaching on the Web and in other online applications, says the company. “At Nexen, our brand motto is to offer high quality products and to ensure end user safety,” says Nexen Director of Marketing Kyle Roberts. “Our old Web design wasn’t allowing that message to be portrayed properly, and was in need of a facelift. With the changes made, we are much more comfortable with the messaging that visitors will receive.”
Nexen plans to add more features to the website and to its social media campaign in the coming months. “The Web has become such a huge piece of the purchase process for consumers, even if they are just researching online and buying at a dealer location,” Roberts says. “We need to embrace these trends, invest heavily in our digital assets and expand on our current capabilities.”
Nexen’s website address remains the same at NexenTireUSA.com, and is both desktop and mobile compatible.
Additional information about Nexen Tire products is available online at nexentireusa.com
Directors of Goodyear Tire & Rubber Co. have declared a quarterly dividend of 10 cents per share of common stock. The dividend is payable March 1, 2017, to shareholders of record on Feb. 1, 2017.
Yokohama Tire Corp. (YTC) has named Jeff Barna chief operating officer. He will be responsible for sales, marketing and product planning.
Due to the Martin Luther King Jr. holiday, Modern Tire Dealer will not publish Hotwire on Monday. Look for the next edition on Tuesday, Jan. 17.
Blackburn OEM Wheel Solutions Inc. is extending its phone order assistance hours to better serve its growing customer base. The new hours are effective immediately.
Everything automotive can be found at the annual North American International Automotive Show. The 2017 edition is being held in Detroit from Jan. 7 through Jan. 21.
The Tire Industry Association (TIA) has finalized dates for two more of its Automotive Tire Service (ATS) Advanced Instructor classes in 2017.
Hercules Tire & Rubber Co. is adding four sizes to the Terra Trac AT II, giving the lineup 58 SUV and light truck SKUs, ranging from 15 to 20 inches.
Toyo Tire & Rubber Co. Ltd. is expanding its research and development space in White, Ga., to boost its North American business. The work is scheduled to be complete in 2017.
Hercules Tire & Rubber Co. beefed up its warranty program in three ways on Jan. 1, 2017. Road hazard coverage for mud tires and commercial traction tires is just one part of the expanded program.
The National Institute for Automotive Service Excellence (ASE) has named four officers to its board of directors and elected two people to its board of governors.
Michelin Group’s new Pilot Sport 4S has a Y speed rating (186+ mph) and offers a 30,000-mile warranty. The product line initially includes 35 sizes, in widths ranging from 225mm to 345mm, aspect ratios from 30 to 45, and rim diameters from 18 to 20 inches.
Russ Carter, former general manager of Griffin Brothers Auto Centers LLC, has joined Andreoli & Associates Inc. He will serve as general manager and take on the duties previously handled by the software company's president Mike Andreoli.
The General Tire brand from Continental Tire the Americas LLC will sponsor the newly created Major League Fishing (MLF) General Tire World Championship, presented by Bass Pro Shop.
Cooper Tire & Rubber Co. has won a 2016 Good Design Award for the Zeon RS3-G1, a new all-season passenger car tire for high performance vehicles.