Suppliers

Timberland Tires Takes Center Stage at Recycling Convention

Posted on April 6, 2016

Timberland Tires, created by Omni United (S) Pte. Ltd., was highlighted at the Institute for Scrap Recycling Industries (ISRI) 2016 Annual Convention and Exposition in Las Vegas, Nev.

Steve Bigelow, vice president of sales and marketing for Timberland’s recycling partner, Liberty Tire Recycling, presented the tire brand in a session spotlighting tire market creation and innovation at 8:30 a.m. on April 6, 2016.

“We’re excited about the opportunity to speak about our partnership with Omni United and Timberland on this innovative approach to closing the loop between tires and their end-of-life,” says Bigelow.

In the workshop, participants will hear from leaders in the industry who are pushing the boundaries of the scrap tire market; from developing new markets for crumb rubber to mixing crumb rubber with plastic. This workshop will show what is possible and how companies can take advantage of these advances for their operations.

“This type of cross industry partnership between Timberland, Omni United and Liberty Tire Recycling is an innovative approach to business in and of itself. We are learning a lot by just working together on this project,” says G.S. Sareen, CEO of Omni United.

The ISRI Annual Convention and Exposition is known as a top opportunity to network with consumers, processors, buyers, and providers within the scrap recycling industry.

Timberland Tires is a collaboration between Singapore-based tire designer and manufacturer Omni United and global lifestyle brand Timberland. Timberland Tires is the first tire brand purposely designed and created for a second life – when the tread wears out, the tire lives on, one day recycled into Timberland shoes. It’s also the first tire brand ever developed in partnership with a leading global lifestyle brand.

To bring the tire-to-shoe continuum to life, Omni United and Liberty Tire Recycling have established an industry-first tire return/chain of custody process, to ensure the tires go directly to dedicated North American recycling facilities to begin their path toward a second life as part of a Timberland product.

The ISRI Convention and Exposition runs April 2 through April 7.

For more information on Timberland Tires, visit www.timberlandtires.com. For more information on Liberty Tire Recycling, visit www.libertytire.com.

Related Topics: G.S. Sareen, Liberty Tire Recycling, Steve Bigelow, Timberland

Comments ( 0 )
More Stories
Bosch says the new OTC 30-Ton King Pin Pusher Set accommodates most models of trucks and buses and provides up to 30 tons of force.
Product

Bosch Has New 30-Ton King Pin Pusher Set

Bosch Automotive Service Solutions Inc. has released 4240A 30-ton king pin pusher set to assist technicians when changing king pins and brake anchor pins on heavy-duty vehicles.

News

Tariffs on Imported Steel Affect the Tire Industry

The U.S. Department of Commerce (DOC) is investigating the national security implications of steel imports, and the U.S. Tire Manufacturers Association (USTMA) has testified consumers, as well as the U.S. military, depend on tires and the availability of certain imported steel is critical.

News

Hotwire Returns After Memorial Day

Modern Tire Dealer will not publish Hotwire on Monday, May 29, 2017, due to the Memorial Day holiday. Look for the next edition on Tuesday, May 30.

Vice Chairman and Managing Director Neeraj Kanwar (left), Hungary Prime Minister Viktor Orban and Chairman Onkar Kanwar celebrate the opening of the Apollo Tyres Ltd. plant in Budapest.
Article

Apollo Opens Tire Plant in Hungary, Looks for Growth in the U.S.

The opening of Apollo Tyres Ltd.’s new $500 million consumer and commercial tire plant outside of Budapest, Hungary, last month was a huge global event. Said to be the largest investment by an Indian-based company in Hungary, the grand opening drew a visit from Hungary’s Prime Minister Viktor Orban.

BKT says its tire ranges for spreaders are highly specialized, making operations both productive and comfortable.
News

BKT Offers a Range of Tires for Spreaders

The latest tires for spreaders from Balkrishna Industries Ltd. (BKT) are designed to provide stability, load and flotation capacity, even on the most fragile soil.

News

OTR Tire Makers Appeal Tariffs

Eight tire manufacturers who produce off-the-road tires in China have filed complaints or other court papers saying the U.S. Department of Commerce (DOC) erred when it recalculated tariff rates. This week Titan Tire Corp. and the United Steelworkers (USW) joined the appeal.

Anne Forristall Luke believes as the USTMA better explains the part it plays in consumer safety, consumers will be more likely to ask what part they need to play to keep travel safe.
News

The RMA Is Changing Its Name

The Rubber Manufacturers Association (RMA) is rebranding itself, and its new name is more focused on what its members do — manufacture tires in the United States.

News

ZC Rubber Opens R&D Center

Zhongce Rubber Group Co Ltd. (ZC Rubber) has opened a research and development center in China in cooperation with a state-owned research and development institute.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!