Suppliers

ZC Rubber Hosts Dealers in Bangkok

Posted on February 1, 2018
Members of the ZC Rubber team are pictured at the company's 2018 dealer conference.
Members of the ZC Rubber team are pictured at the company's 2018 dealer conference.

Zhongce Rubber Group Co Ltd. (ZC Rubber) discussed plans to improve market share with dealers attending its 2018 distributor conference in Bangkok on Jan. 28.

ZC Rubber is based in mainland China. ZC Rubber’s brands are Westlake, Arisun, Goodride, Trazano and Chaoyang.

ZC Rubber Vice President Ge Guorong reported a 22% increase in sales revenue in 2017, and said the company plans to build on that growth in 2018. Ge Guorong also told dealers that ZC Rubber expanded production capacity for truck and bus radial tires by 13.6% to 17.2 million units a year in 2017. In addition, production capacity for passenger car and light truck tires increased by 20.7% to 32.5 million units in 2017. Also in 2017, the company increased capacity of two-wheel tires by 14.6% to 94.1 million tires.

ZC Rubber Vice President Ge Guorong said the company "will support local dealers on the market expansion and increase the sales profit in the year 2018 to craft a better future together."
ZC Rubber Vice President Ge Guorong said the company "will support local dealers on the market expansion and increase the sales profit in the year 2018 to craft a better future together."
Ge Guorong told dealers that its Thailand factory plays an important role in the company’s global market expansion with 4.4 million passenger light truck tires and 1.4 million truck and bus radial tires. The factory is also contributing to greater market share in Thailand. In the coming year, ZC Thailand will continue to expand product lines as well as the capacity for the global customers.

The company also plans to grow its service brand in the automotive aftermarket, Auto Space. “Expansion of the Auto Space targets ‘Bring Happiness for Stores and Consumers’ and means the improvement of service from tire manufacturer. ZC Rubber’s Auto Space devotes to be the professional, reliable, vigorous express service provider to perfect the service for local customers,” Ge Guorong said. Auto Space stores operate in mainland China and Thailand. 

The company began producing skid steer tires and pneumatic bias industrial forklift tires at its new factory in Thailand in May 2017. ZC Rubber opened a research and development center in China in cooperation with a state-owned research and development institute in 2017.

For more information, visit www.zc-rubber.com and www.westlaketyre.com.

ZC Rubber dealers pose for a photo at the company's first dealer meeting of 2018, which was held in Bangkok on Jan. 28.
ZC Rubber dealers pose for a photo at the company's first dealer meeting of 2018, which was held in Bangkok on Jan. 28.

"More Progress, More Achievement" was the theme of the ZC Rubber dealer meeting.
"More Progress, More Achievement" was the theme of the ZC Rubber dealer meeting.

Related Topics: dealer meeting, Ge Guorong, ZC Rubber

Comments ( 0 )
More Stories
News Cemb Expands U.S. Headquarters

Cemb-USA/BL Systems Inc. is expanding its Americas headquarters in Gainesville, Ga., with more warehouse, production and assembly space, a larger central call center, plus a new training center.

News Despite 4Q, Toyo Posts a Profit of $137.3 Million

Toyo Tire & Rubber Co. Ltd.'s almost two-year-old seismic isolation rubber issue continues to affect the company's profitability.

News Hotwire Will Return After Presidents Day

Due to Monday's Presidents Day holiday, Modern Tire Dealer will not publish Hotwire on Feb. 19. Look for the next edition on Tuesday, Feb. 20.

Lynda Kester of Big Red Tire Pros and Quick Chadwick, director of marketing for Tire Pros, have some fun with the audience.
Photo Photos: Go With the Pros, as in Tire Pros

Attendance at the 2018 Tire Pros Dealer Business Conference was a record -- 965 people, including spouses. Here's what went on during the event in San Antonio Feb. 8-11.  

Murilo Fonseca
News Prometeon Reorganizes Global Team

Prometeon Tyre Group is moving ahead with plans to integrate with Aeolus Tyre Co. Ltd., and also is working to strengthen its presence in some markets. As a result, the former Pirelli industrial tire unit is reorganizing.  

The SC20+ leads the lineup of Continental's solid tires for industrial trucks.
News Continental Upgrades Compound on Solid Tire Lineup

Continental AG has updated its solid tire offerings with a new Plus compound that combines the perks of high mileage with low rolling resistance. The  SC20+, CS20+, CSEasy SC20+ and SH12+ tires represent a more streamlined line of products.  

This Advan Sport V105 in size 245/50R19 105W is a run-flat tire option for the new BMW X3.
News Yokohama Earns First OE Fitment With BMW

Yokohama Rubber Co. Ltd. has earned its first original equipment fitment on a vehicle from the BMW Group. The Advan Sport V105 tires will be available on the new BMW X3, which debuted in November 2017 in North America.  

News Growth in Volumes Helps Michelin Increase Net Sales and Income in 2017

Net sales increased 5% and net income hit a historic high for Michelin Group in 2017.

News Tire Guru Software Adds Epicor's Integrated Service Estimator

Epicor Software Corp.'s Integrated Service Estimator (ISE) tool has been merged into the Business Center point-of-sale program offered by Tire Guru Software.  

Marisa Blank is moving from OE passenger tires to executive director of sales for OTR tires at Bridgestone.
News Bridgestone Names Marisa Blank Executive Director of OTR Tire Sales

Bridgestone Americas Inc. has named Marisa Blank as the executive director of sales for commercial off-the-road (OTR) tires at Bridgestone Americas Tire Operations (BATO). She will be in charge of developing sales growth strategies for the mining and construction industries and related segments.  

News Tire Shipments -- Not Production -- Increased in 2017, Says USTMA

According to the preliminary edition of its 2018 U.S. Tire Manufacturers Association (USTMA) Factbook, replacement passenger and truck tire shipments reached record highs.

Tireco plans a total of five F-load sizes for the Patagonia M/T tire.
News Tireco Adds F-Load Sizes to Patagonia M/T Tire

Tireco Inc. has added two F-load size options to the Patagonia M/T tire lineup; and three more sizes are in the works.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!