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Yokohama begins selling its Advan Sport A/S tire in 28 sizes on July 1. Features include a
July 1, 2014

Yokohama adds UHP tire to Advan line

Yokohama Tire Corp. (YTC) has added an all-season ultra high performance tire to its Advan flagship line. The Advan Sports A/S goes on sale July 1 in the U.S. in 28 sizes. Seven more sizes will be available later in the year.

Tags: All-seanson tires, UHP tires, Yokohama Advan, Yokohama Tire Corp.

Yokohama-shod action in Red Bull Global Rallycross competition.
June 5, 2014

Baja 500, Red Bull Global Rallycross on tap for Yokohama

Dirt will be flying as Yokohama Tire Corporation’s (YTC) motorsports teams tackle two tough races: the 46th annual Tecate SCORE Baja 500 desert duel, June 5-8 in Ensenada, Baja, Mexico, and the Red Bull Global Rallycross (GRC) competition at the Circuit of the Americas in Austin, Texas on June 7.

Tags: GEOLANDAR A/T-S R, Red Bull Global Rallycross, Tecate SCORE Baja 500, Yokohama Advan, Yokohama Tire Corporation

May 13, 2014

Reifen 2014: Yokohama plans a packed booth

Yokohama Rubber Co. Ltd. will participate in the Reifen 2014 International Trade Fair, to be held in Essen, Germany, from May 27 through May 30.

Tags: OE tires, OTR Tires, Reifen 2014, Run-flat tires, Winter tires, Yokohama Advan, Yokohama BluEarth, Yokohama Geolander

Yokohama named exclusive tire supplier for Red Bull Global Rallycross
March 3, 2014

Yokohama named exclusive tire supplier for Red Bull Global Rallycross

Yokohama Tire Corporation is expanding its 2014 motorsports program to new arenas. The tire maker announced today it has signed an agreement to be the exclusive tire supplier of the Red Bull Global Rallycross (GRC) series.

Tags: Red Bull Global Rallycross, Yokohama Advan, Yokohama Tire Corporation

February 11, 2014

Yokohama has an OE Advan-tage on Porsches

Porsche AG has selected the Yokohama Sport V105 N-0 as an original equipment fitment on the new Porsche Panamera.

Tags: OE tires, Yokohama Advan

Toyo s booth concept for this year’s event will be “Performance Showcase.” The
December 27, 2013

Tokyo Auto Salon exhibitors: Toyo and Yokohama

Toyo Tire Japan Co. Ltd. and Yokohama Rubber Co. Ltd. will man booths at the 2014 Tokyo Auto Salon Jan. 10-12. The event will be held at the Makuhari Messe convention center in Makuhari, Chiba, Japan.

Tags: 2014 Tokyo Auto Salon, Toyo Tranpath, Trade show, UHP tires, Yokohama Advan

Ride and drive: Yokohama goes on 13-city tour
March 27, 2013

Ride and drive: Yokohama goes on 13-city tour

Continuing on its quest to educate dealers throughout the country about its tire line-up, Yokohama Tire Corp. has kicked-off its 2013 Ride and Drive Training Program in Albuquerque, N.M.

Tags: Fred Koplin, Yokohama Advan, Yokohama Avid, Yokohama S.drive

November 16, 2012

Yokohama will offer the new Advan Sport in Feb.

The Yokohama Advan Sport V105 is coming to the replacement market. Yokohama Rubber Co. Ltd. says that it will release the successor to its Advan Sport V103 in February 2013.

Tags: OE tires, UHP tires, Yokohama Advan

November 12, 2012

Another Mercedes fitment for Yokohama

Yokohama Advan Sport V105 MO tires, part of Yokohama Rubber Co. Ltd.'s flagship line, have been selected as original equipment for the new Mercedes-Benz CLS Shooting Brake, produced by Daimler AG of Germany.

Tags: OE tires, Yokohama Advan

September 11, 2012

Mercedes takes Advan-tage of Yokohama

The Yokohama Advan line has been well-received by vehicle manufacturers of late.

Tags: OE tires, UHP tires, Yokohama Advan

Summit: Motorsports technology and orange oil
September 6, 2012

Summit: Motorsports technology and orange oil

For the second year, Yokohama Tire Corp. will participate in Sonoma Raceway’s "Accelerating Sustainable Performance Summit."

Tags: Duane Sampson, Motorsports, Yokohama Advan, Yokohama Avid

August 24, 2012

Yokohama Rubber plans trip to Russia

Yokohama Rubber Co. Ltd. says it will participate in the 2012 Moscow International Automobile Salon. The Russian show will run from Aug. 29 through Sept. 9; it is open to the public beginning Aug. 31.

Tags: Motorsports, Winter tires, Yokohama Advan, Yokohama BluEarth, Yokohama Geolandar

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