"Involve every associate in your business," says NCTDA President Mike Erickson.
Blog

NCTDA President Shares Tips on How You Can Compete... and Prosper

When Mike Erickson took over as president of the North Carolina Tire Dealers Association (NCTDA), he did not do so as a figurehead. He wants to make a difference for the tire dealers in North Carolina. He said as much at the NCTDA Expo and Trade Show last March.

Blog

Goodyear Tests a Mobile Tire Shop Program

Goodyear Tire & Rubber Co. is testing a mobile tire installation program that appears to be similar to Michelin OnSite, which Michelin North America Inc. discontinued.

Kim Jong-Ho joined Kumho Tire Co. Ltd. in 1976.
News

Kumho Tire Co. Will Soon Have a New Chairman

Kim Jong-Ho has been appointed chairman of Kumho Tire Co. Inc. by Korean Development Bank, the current creditors of Kumho Tire. The appointment will be effective Dec. 1, 2017.

This screen capture is from a local Conrad's ad that ran on the Feb. 15 broadcast of ABC World News Tonight.
Blog

Ad Wars: Discount Tire Versus Conrad's Tire Express

Last night I watched back-to-back tire advertisements on the national evening news that took different approaches to wooing the customer. One was from Discount Tire. The other was from Conrad’s Tire Express & Total Car Care.

"Our industry is one of the most sustainable industries," said Michelin's Jean-Dominique Senard.
Blog

Saving the Planet: Michelin's Senard Goes to the Sun and Back

When Groupe Michelin CEO Jean-Dominique Senard officially introduced the Pilot Sport 4 S at the 2017 North American International Auto Show in Detroit, he talked about the tire's improved performance over the company's previous flagship tire, the Pilot Super Sport.

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