This screen capture is from a local Conrad's ad that ran on the Feb. 15 broadcast of ABC World News Tonight.
Blog

Ad Wars: Discount Tire Versus Conrad's Tire Express

Last night I watched back-to-back tire advertisements on the national evening news that took different approaches to wooing the customer. One was from Discount Tire. The other was from Conrad’s Tire Express & Total Car Care.

"Our industry is one of the most sustainable industries," said Michelin's Jean-Dominique Senard.
Blog

Saving the Planet: Michelin's Senard Goes to the Sun and Back

When Groupe Michelin CEO Jean-Dominique Senard officially introduced the Pilot Sport 4 S at the 2017 North American International Auto Show in Detroit, he talked about the tire's improved performance over the company's previous flagship tire, the Pilot Super Sport.

News

Exec Reveals the Secret to Tire Discounters' Success

Earlier this year, Tire Discounters Inc. reached a rare milestone -- it opened its 100th store. Of all the independent dealers on the Modern Tire Dealer 100 list, only eight dealerships can make that claim (next up: Belle Tire Distributors Inc.).

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