Cooper took top honors in the Tire and Related Product Division for its Evolution HT tire.
News

SEMA Announces New Product Award Winners

Cooper Tire & Rubber Co. and Continental Tire the Americas LLC and were the winners in the Specialty Equipment Market Association (SEMA) Best New Products competition, Tire and Related Product Division, at the 2017 SEMA Show in Las Vegas.

The Cooper Discoverer True North will be available in 17 passenger car sizes in fall 2018.
News

Cooper Previews Discoverer True North Tire

Cooper Tire & Rubber Co. is showcasing its Cooper Discoverer True North passenger tire in its booth (#43019) at the Specialty Equipment Market Association (SEMA) Show in Las Vegas beginning today and running through Nov. 3.

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