Hankook Tire to Showcase Laufenn Brand at 2017 SEMA Show

For the third consecutive year, Hankook Tire America Corp. is showcasing its Laufenn brand at the Specialty Equipment Market Association (SEMA) Show. The event is being held Oct. 31 – Nov. 3 at the Las Vegas Convention Center.

(From left to right) Dan King, Tire Warehouse Inc.; Gary Longerbeam, Monro Muffler Brake Inc.; and Shawn Denlein, Hankook Tire America Corp., enjoy the opening night reception.

Hankook Gains Ground on its Goals

Continued growth in the U.S. and Canadian markets will be the key for Hankook Tire Co. Ltd. to reach its self-imposed goal of being the industry’s fifth largest tire company by 2020. This is the message about 80 key distributors and dealers of Hankook-branded tires were told at the company’s annual Partner’s Day Meeting in Los Cabos, Mexico, last month.

Hankook says the DH37 ideal for commercial fitments on both school buses and regional haul trucks.

Hankook Expands Commercial Tire Lineup

Hankook Tire America Corp. has released two tires designed for regional service applications. The new Hankook AH37 and DH37 tires are designed to offer lower rolling resistance and greater fuel efficiency.

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