Yokohama unveiled its new commercial tire website, www.yokohamatruck.com, during MATS 2015.
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Yokohama launches truck tire website

Looking to help fleet owners get the strongest return on their tire investment and boost their bottom lines, Yokohama Tire Corp. (YTC) has launched a new, dedicated commercial tire website.

Yokohama is expecting another crowded booth during the Mid-America Trucking Show March 26-28, 2015. This picture shows the 2014 MATS crowd.
News

Yokohama giving away vacation, iPads at MATS

Mid-America Trucking Show (MATS) attendees will have a chance to win prizes – including a $5,000 vacation giveaway and iPad Air tablets – at Yokohama Tire Corp.’s newly designed booth (No. 14124) March 26-28 at the Kentucky Exposition Center in Louisville, Ky.

The biggest change in the truck tire market over the past five year has been "the continued chase of more fuel-efficient products and trying to reduce greenhouse gases," according to YTC's Rick Phillips.
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Commercial market is on a roll, says YTC's Phillips

"Thanks to a surging economy, the commercial tire market is on a roll," says Rick Phillips, vice president of sales for Yokohama Tire Corp. "With a new commercial tire plant opening in Mississippi in October, YTC is poised to increase market share."

Fred Koplin was promoted to senior director of consumer sales on April 1.
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Yokohama restructures sales organization

Yokohama Tire Corp. (YTC) continues to reorganize. After naming a new CEO and giving added responsibilities to its COO, the company announced a number of promotions in its sales organization.

The 703ZL Zenvironment tire from Yokohoma.
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Yokohama to display fuel-efficient tires at MATS

Yokohama Tire Corp. will display its full line of Zenvironment tires at the Mid-America Trucking Show (MATS), booth No. 14124, in Louisville, Ky., March 21-23, 2013. The fuel-efficient, low rolling resistance Zenvironment line-up includes the 703ZL, 103ZR, 501ZA and 101ZL.

The 2013 Mid-America Trucking Show takes place March 21-23, 2013 at the Kentucky Expo Center in Louisville, Kentucky.
News

Yokohama will give iPads, vacation at MATS

Mid-America Trucking Show (MATS) attendees will have a chance to win a $5,000 ‘Take the High Road’ vacation and iPad 2s, courtesy of two contests conducted by Yokohama Tire Corp. (YTC) in booth 14124. MATS runs from March 21-23, 2013 at the Kentucky Expo Center in Louisville, Kentucky.

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