STS Tire and Auto Centers (STS) has signed on as a silver level partner for the 2014 Special Olympics USA Games and will be the presenting sponsor of the 2014 USA Games Athletics Competition at Weaver Stadium on the campus of Princeton University.
The 2014 Special Olympics USA Games will be hosted by New Jersey, June 14-21, 2014. Nearly 3,500 athletes will compete in 16 sports, supported by 1,000 coaches, 10,000 volunteers and 70,000 spectators.
“As an employee-owned business, we knew a partnership with STS would include more than just a financial boost to the Games but an emotional investment as well,” says TJ Nelligan, president and chairman of the 2014 USA Games. “STS has empowered its employees to truly become part of these Games by creating internal programs for its owner-employees and customers to personally contribute to and benefit from the company’s partnership of the 2014 USA Games.”
As presenting sponsor of athletics, STS will be recognized throughout Weaver Stadium as well as in all external communications regarding the athletics competition at the 2014 USA Games. Over 450 athletes will compete in track and field events during the Games.
STS will be highlighting its partnership with the 2014 USA Games in much of its marketing initiatives over the next year, including in billboards and radio advertising, the company says.
"Partnering with the 2014 Special Olympics USA Games provides STS with a unique opportunity to give back to the communities we serve by embracing the overall mission of the Special Olympics. As a 100% employee-owned New Jersey based company, we’re proud to be sponsoring athletics and look forward to supporting the athletes as they demonstrate their incredible determination and spirit to succeed,” says Bill Caulin, president of STS.
Somerset Tire Service (STS Tire & Auto Centers) was founded in 1958 in Somerset County, N.J. STS Tire & Auto Centers is the largest independent tire and automotive service company in the Northeast, with retail locations throughout New York, New Jersey and Pennsylvania.