The board of directors of Max-Trac Tire Co. Inc. (dba Mickey Thompson Tires & Wheels) has elected Dominick Wycoff president.
Wycoff, former vice president of business development for Mickey Thompson Tires & Wheels, succeeds Chris Barbara as president. Barbara has accepted a new role as director of dealer channel sales at Cooper Tire & Rubber Co.
“Dominick has consistently contributed to the growth of our premium brands and has been a tremendously effective leader,” says Phil Kortokrax, chairman of Mickey Thompson Tires & Wheels. “We are excited to have him at the helm, and we look forward to his continued contribution to the success of the Mickey Thompson brand.”
Wycoff has nearly 20 years of experience in the automotive industry. Prior to joining Mickey Thompson, he enjoyed a 17-year career with Terry’s Tire Town where he held a number of leadership positions including regional general manager and vice president of market development.
“We want to thank and congratulate Chris Barbara,” Kortokrax says. “Chris has made a meaningful contribution as Mickey Thompson’s president during the past four years, and we wish him well as he transitions to his new role.”
Max-Trac Tire Co. Inc., DBA Mickey Thompson Tires & Wheels, markets racing tires and wheels for street, strip, truck, and off-road applications. The company was founded in 1963 by racing legend Mickey Thompson and is headquartered in Stow, Ohio.
For more information, visit www.mickeythompsontires.com.