Belle Tire Distributors Inc. has opened a second Belle Tire store in Fort Wayne, just weeks opening its first store in the Indiana city. The new store is the sixth Belle Tire outlet in the state.
The new 10,000-square-foot store includes 10 service bays, two full-alignment pits and a mezzanine warehouse built to hold more than 3,000 tires.
The new location will also offers free Wi-Fi, charging stations for wireless devices and a complimentary coffee station.
“Our showroom design allows us the opportunity to provide the great service our customers expect,” says Don Barnes, III president at Belle Tire. "It also allows them to be productive away from home or the office as Belle Tire services their vehicle.”
Belle Tire tapped into the experienced local workforce to create two dozen positions at the new Fort Wayne location.
“Above and beyond selling tires, each new store and market Belle Tire enters is an opportunity for us to help grow the local economy, create additional jobs and ultimately become part of the community,” says Barnes. “We’re excited to be in Fort Wayne and look forward to serving its residents with our longstanding commitment of providing exceptional customer service and competitive value.”
The company is planning grand opening activities at the Lima Road location in mid-February with members of the community invited to enjoy family-friendly activities, treats and a drawing for a chance to win a $500 Belle Tire gift card to use on tire or auto service.
The newest store is located at 6040 Lima Road. The store's phone number is 260-209-0503. Hours of operation are Monday and Thursday 8:00 a.m. to 8:00 p.m., Tuesday, Wednesday and Friday 8:00 a.m. to 6:00 p.m., Saturday 8:00 a.m. to 5:00 p.m. and closed on Sunday. The store manager is Dustin Young.
The Belle Tire store that opened in December is at 6320 Illinois Road in Fort Wayne.
Since entering the Indiana market in 2015, Belle Tire has opened six locations in Mishawaka, Elkhart, South Bend and in Fort Wayne. In addition, a new store in Michigan City at 5315 Franklin St. is planned to open in early spring 2017.
The company was founded in 1922 when it opened the first Belle Tire location in Detroit and has now expanded to nearly 100 locations across Michigan, northern Ohio and Indiana. For more information, visit www.belletire.com.