The Carlstar Group LLC has launched two new websites, one for its Carlisle family of products, and another for the company's corporate use.
The Carlisle website, www.CarlisleBrandTires.com, will feature the brand's entire portfolio, which ncludes products for agriculture and construction, ATV and UTV, lawn and garden, and trailers and haulers.
The site features a product finder feature to help users quickly search and find the product and technical information needed. The search function allows for shopping by a product name, category, application or use. Customers also can brown the “What’s your passion?” section to see how Carlisle-branded tires can serve as good replacement options.
The company's new corporate website, www.CarlstarGroup.com, features all of its industry leading brands. including Carlisle, ITP, Cragar, Black Rock, Unique, Marastar and Marathon. In addition, the site showcases the capabilities of the company within each market segment in which it operates, as well as the strength of its manufacturing and distribution network and R&D.
“We are excited to launch these new websites that effectively showcase our capabilities for our customers,” says John Salvatore, CEO of The Carlstar Group. “Our goal is to enable our customers to locate the information needed to quickly and easily find the right product for the job at hand.”
The new websites are part of the company's strategy to enhance its online presence. In the fall of 2016 the company released its site for Cragar styled wheels, www.CragarWheel.com.