Bridgestone Americas Inc. is replacing the Firstone FR710 with the Firestone All Season tire, a product the company says covers more than 70% of the cars, minivans and crossovers on the road today.

The Firestone All Season tire is engineered to provide performance in wet, dry and snowy conditions and handling all year long.

The Firestone All Season tire is engineered to provide performance in wet, dry and snowy conditions and handling all year long. 

“We designed and introduced the Firestone All Season tire based on driver feedback and independent dealer requests for a trusted all season tire offering at an affordable price,” says Erik Seidel, president of consumer replacement tire sales in the U.S. and Canada. “We pride ourselves on being an indispensable business partner to independent tire dealers, and we are committed to introducing new products, services and technology offerings that ensure they’re able to meet drivers’ needs.”

The Firestone All Season includes deep sipes to retain wet and all-season performance. The tire offers increased size coverage compared to the FR710, the company says.

It features up to a 55,000 mile limited treadwear warranty on CUV sizes, and a 65,000 mile limited treadwear warranty on all other sizes.

The Firestone All Season tire is available in 25 sizes, with an additional 24 sizes coming online in August. The product also features a 30-day Buy & Try Guarantee. Twenty-three of the 25 sizes are T-rated, while the 205/50R16 and 235/45R18 are H-rated.

For more information, visit http://www.firestonetire.com/tire/all-season.

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