Zhongce Rubber Group Co Ltd. (ZC Rubber) is opening a Goodride Autospace flagship store in Samut Sakhon, Thailand.
It will be the second Autospace store in Thailand opened by ZC Rubber. At beginning of 2017, the company opened its first oversea Autospace store selling Westlake brand tires in Rayong, Thailand.
Autospace is the service brand of ZC Rubber in automotive aftermarket. Westlake and Goodride are ZC Rubber brands. The company will operate the store with its local Goodride tire dealer.
The 6-bay store will sell Goodride tires offer professional tire installation and automotive maintenance services.
The company says the building of Autospace stores in Thailand is the first step in developing its service network in the global market.
ZC Rubber is based in mainland China. ZC Rubber’s brands are Westlake, Arisun, Goodride, Trazano and Chaoyang. The company began producing skid steer tires and pneumatic bias industrial forklift tires at its new factory in Thailand in May 2017. ZC Rubber recently opened a research and development center in China in cooperation with a state-owned research and development institute.