Tire industry veteran Chris Tolbert has joined Kenda USA's North American Automotive Business team as director of business development. He will report to Vice President Brandon Stotsenburg, who says Tolbert will help "accelerate Kenda’s strong sales and brand awareness in the PCR and LTR segment with premium performance at a value price.”
Tolbert has spent 30 years in the tire industry. For the last 10 years, he was part of the original sales group building the Nexen tire brand in North America as a senior sales director in the Great Lakes, Northeast and Southeast Regions. Before working at Nexen Tire America Inc., he held sales positions with Giti Tire (USA) Ltd., Tire Centers Inc. and Ziegler Tire & Supply Co.
"We will help Brandon and the sales team grow the Kenda tire brand with distributors and retailers, and expand the Traction Dealer Network,” says Tolbert. “With the high performance tire developed by the Kenda America Technical Center and with the additional capacity from the newly completed Vietnamese factory, it is exciting time to help grow our market share in North America.”
Kenda has additional tire production and new products slated to commence later this year, he adds.
American Kenda Rubber, which does business as Kenda USA, is headquartered in Reynoldsburg, Ohio. For more information on Kenda and its products, visit www.kendatire.com.