Monro Inc. has hired a Procter & Gamble Co. branding veteran to serve as senior vice president of marketing and merchandising. Deborah Brundage's appointment is effective immediately.
She joins Monro after more than 16 years of global brand development, marketing and business leadership at Procter & Gamble.
At Monro she will oversee the company's marketing and merchandise strategy. Her responsibilities will include brand management, advertising, customer relationship management, in-store merchandising and category management, as well as digital initiatives.
She will lead the development and execution of data-driven, integrated strategies to strengthen Monro’s brand position and support the company's strategic business transformation that's underway. Brundage will report to Brett Ponton, Monro's CEO and president.
“Deborah’s proven track record for developing marketing and merchandise strategies that create value and elevate brands make her an important addition to our leadership team, at a pivotal time," Ponton says. "I am confident that her analytical approach, demonstrated leadership and breadth of experience over her many years with Procter & Gamble will strengthen and support our strategic customer-focused initiatives and position Monro for long-term, sustainable growth."
During her time with Procter & Gamble, Brundage led global, multi-channel brand building, marketing and product development programs across a diverse set of consumer products. She launched new brands and accelerated the business of well-established brands as well, such as Iams pet food, Gain laundry detergent and Always Discreet personal care.
Prior to joining Procter & Gamble, Brundage worked in the audit practice of PricewaterhouseCoopers. She holds a bachelor’s degree from Michigan State University and an MBA from the University of Rochester Simon School of Business.
“I am honored to join Monro’s talented team at this exciting time in the Company’s business transformation," says Brundage. "I look forward to bringing my experience and expertise to Monro and contributing to the Company’s future success."
Monro is a chain of 1,150 company-operated stores, 102 franchised locations, five wholesale locations and two retread facilities. The company surpassed $1 billion in sales in 2017 for the first time in its history.