American Tire Distributors Inc. (ATD) has named Greg Bell president of its Tire Pros program.

A 20-year sales and operations veteran, Bell joined ATD in 2007 as senior director of operations. Prior to his new appointment, he served as ATD’s vice president, inside sales and call center.

Bell’s leadership “will be pivotal in our commitment to help drive traffic to our franchisees’ stores, help them be more profitable and enhance their operations,” says an ATD spokesperson.

He replaces Ron Sinclair, who recently retired from ATD after more than 15 years in various leadership roles.

“Greg brings deep company and industry knowledge to continue driving our Tire Pros franchise and growth strategies.”

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