Alliance announces departure of Manny Cicero

April 30, 2014

Alliance Tire Group (ATG) announced today that tire industry veteran Manny Cicero will be leaving his position as president of Alliance Tire Americas Inc. at the end of May.

Cicero will remain with the company through the end of the year as an advisor to the board of directors.

“I want to thank  Manny for his outstanding leadership in transforming Alliance Tire Americas to a leading player in the U.S. off-highway tire industry,” says Yogesh Mahansaria, group founder and CEO of ATG.

“Thanks to Manny, the company is poised for tremendous future growth and has an outstanding network of distributors and dealers.”

Cicero joined the tire industry in 1978 and served in executive positions for multiple tire manufacturers before joining Alliance in 2007. 

During his tenure with ATG, Manny was involved in both the acquisition of the assets of GPX International in 2009, as well as the 2013 purchase of ATG by Kohlberg Kravis Roberts & Co. (KKR), one of the world’s foremost private equity firms.

“My time with Alliance Tire Americas has been extremely fulfilling, and I want to thank Yogesh for his confidence in me and his outstanding support through the years,” says Cicero.

“My moving on from Alliance is a mutually agreed upon decision, and I look forward to the next chapter in my professional career.  I leave with great pride in what my team and I were able to accomplish and with tremendous optimism for the company’s future.”

The company says it is committed to continuing its strategy of increasing market share in key regions to emerge as a world leader in the agricultural, forestry and construction tire markets.

ATG employs more than 3000 people worldwide. It manufactures industrial, agricultural and forestry tires at its plants in Israel and India. The company has R&D facilities in Israel, India, the United States and South Africa. The company’s Alliance, Galaxy and Primex tires are available today in more than 120 countries.