Group seeks scholarship funds for dealer training

Jan. 15, 2014

The Center for Tire and Service Education (CTSE) is seeking corporate scholarship funding for participants in Tire Leadership 21, a new business education program for North American independent tire dealers.

Tire Leadership 21, which launches in mid-April, 2014, is designed to develop the next generation of tire dealer managers and owners. CTSE says the program covers a wide range of business, management and leadership topics that are critical to the success of future independent tire-dealer managers and owners.

The program was developed by a group of leading tire dealers who make up CTSE and Northwood University, a fully accredited, private, non-profit business university that specializes in managerial and entrepreneurial education.

CTSE is seeking corporate funding of scholarships to offset a portion of the $5,995 per student program fee.

“By funding scholarships, tire manufacturers, tire marketers, industry suppliers and others can ensure that the maximum number of high-potential tire dealer employees can participate in this innovative program,” says Marc Pons, a founding member of CTSE and president of Chapel Hill Tire Car Care Center in Chapel Hill, N.C.

CTSE says funds will be held and distributed to Tire Leadership 21 participants by the program’s academic partner, Northwood University. Scholarship funds may be donated to the general scholarship fund or earmarked for a specific participant, company or group. All donations are tax deductible.

CTSE has developed a structured multi-year gifting option, and straight donations are also being accepted. For donation information, contact program director Brian Cruickshank at 989-430-7774.

For more information on Tire Leadership 21, see “Tire Leadership 21 will develop managers.”