Bridgestone Introduces New Ecopia Truck Tire

Feb. 12, 2020

Bridgestone Americas Inc. has introduced the Bridgestone M713 Ecopia, a SmartWay-verified drive tire designed for tandem-axle long-haul and regional applications.

“Engineered with proprietary compounds and an innovative design, the Bridgestone M713 Ecopia tire offers fleets enhanced performance through an 8% improvement in rolling resistance and a 15% longer tread life”  than the Bridgestone M710 Ecopia, according to Bridgestone officials.

“In addition, the tire casing is specifically designed to pair with a fuel-efficient Bandag FuelTech retread to help extend tire life and further lower the total cost of tire ownership.”

The Bridgestone M713 Ecopia tire features several design advancements for improved fuel efficiency, including an IntelliShape sidewall that reduces overall tire weight to minimize rolling resistance. The tire also leverages a proprietary Fuel Saver Sidewall compound and patented NanoPro-Tech polymer technology to reduce energy loss and help boost fuel economy.

Other features of the Bridgestone M713 Ecopia tire include 3D siping to provide 130% more biting edges, which help increase traction across many road and weather conditions; an optimized belt package for casing durability and reduced tire weight; a high-rigidity tread pattern to control movement of the tire’s tread blocks for less wear and lower rolling resistance; a continuous shoulder design to uniformly distribute weight and torque to prevent irregular wear; and Three-Peak Mountain Snowflake certification for winter traction performance.

“Bridgestone is committed to making mobility more efficient for fleets, which is why we’ve equipped the Bridgestone Ecopia tire line with our most fuel-efficient and sustainable offerings to help fleets capitalize on the full performance potential of their valuable tire assets,” says Ben Johnson, marketing director, truck and bus radial tires, U.S. and Canada, Bridgestone Americas Tire Operations.

 “The Bridgestone M713 Ecopia tire is uniquely designed to increase tread life and significantly reduce rolling resistance for the long-haul and regional service fleets that we rely on, every day.”

The  tire is now available in size 295/75R22 and 11R22.5 in the U.S. and Canada, with sizes 295.75R24.5 and 11R24.5 available by March 1.